On Friday morning, A-share ** bottomed out and rushed higher, the trend was quite stable, in the afternoon, the style of painting abruptly changed, straight down, at that time, I was still quite confused, I don't know what caused the straight line of A-shares**.
Later, I checked the information, only to know that it was a piece of news to blame, the National Press and Publication Administration issued the "Measures for the Administration of Online Games (Draft for Solicitation of Comments)", the opinion proposes that online games shall not set daily login, first recharge, continuous recharge and other inducing rewards;All online games require a user top-up limit.
The emergence of this news led to the A-share online game sector, of which, 9 companies fell by more than 10%, and more than 10 companies fell by 10%, for example, Shengtian Network fell by 1752%, and the glacier network fell 1728%。The A-share online game index fell 976%, gaming ETFs fell 1004%, game and animation ETF fell 1003%, media ETF fell 908%。
It's just a draft for comments, why is there such a big reaction from the funding?From the draft, we can clearly see that the state has taken action to restrict the wild growth of games, which will inevitably affect the revenue of game companies. As a parent of a child, I also hope that the state will strengthen the control of gaming, after all, games have a long history of destroying the health of teenagers.
Could it be that the game sector has fallen?Not necessarily, because games belong to the high-tech industry, which has effectively promoted the development of AI and chips, but the game industry needs to be transformed quickly and regulatory measures introduced. Game companies design programs that are conducive to the healthy development of teenagers, such as using virtual and reality to promote children's brain development.
In short, the market reaction is a bit excessive, and some analysts pointed out that the "Draft for Comments" is also a kind of macro-control baton, which essentially encourages game manufacturers to stick to users through innovative gameplay and experience, rather than using marketing methods to trick users.
To this end, Tencent also stood up for the first time and gave an explanation, saying that the draft of the new management measures does not fundamentally change the key elements such as the reasonable business model and operation rhythm of games. The new version of the management measures released by the regulatory authorities this time clarifies the support attitude for the industry, especially in the encouragement of high-quality original games.
This time the game sector has caused some investors who do not know the truth to flee quickly, and their confidence has been greatly frustrated, which has also had a great impact on other sectors.
Finally: I think that the game sector should not be overly bearish, they are representatives of the high-tech industry, and the introduction of regulatory measures is more conducive to the healthy development of the game industry.
Ladies and gentlemen, what do you think about this?Welcome to leave a message below in the comment area and let's discuss together!Kunpeng Project
Tips: Investment is risky, and you need to be cautious when entering the market.