Promoting the "Millions and Millions Project" and promoting consumption is an important part. On December 12, the 2023 Denghu Central Axis Life Award - Guangzhou-Foshan Food and Culture Week came to an end in Dali Guangfo Zhicheng, Nanhai. As one of the series of activities to promote consumption in Nanhai District, this five-day food week has become another fire for the business district and even the central axis of Denghu.
The scene of the Guangzhou-Foshan Food Culture Week. Photo courtesy of the correspondent.
According to statistics, in the five days of the Guangzhou-Foshan Food Culture Week, the number of people exceeded 40,000 people, and the sales exceeded 1 million yuan. In the Guangfo Zhicheng business district, the volume of Xingzhou Night Market increased by 50%, and the sales increased by 60%.The hotel was fully booked and revenue increased by 30%;100% increase in urban camping** volume and 200% increase in sales. The overall volume of Guangfo Zhicheng business district increased by 80%, and the sales of various merchants increased significantly, especially the hotels and night markets, with a minimum increase of 10% and a maximum increase of 200%.
The end of the year and the beginning of the year are important nodes to promote consumption. Guangfo Zhicheng business district is one of the most prosperous business districts in the central axis of Dali Denghu, with more than 3,000 business entities. The "Nanhai Starry Sky Park" built in it won the "Famous Enterprise Hundred Gardens" excellent project in Nanhai District, the rooftop basketball court and football field attracted attention, as well as the first peak stadium in Foshan covering an area of 1,300 square meters, covering an area of 4,000 square meters Internet celebrity parent-child paradise and other carriers, plus creative activities held from time to time, are all gathering**.
Since the beginning of this year, Dali Town has carried out a variety of activities to promote consumption. In terms of direct consumption activities, the car food carnival and the Denghu Central Axis Housing Expo were held. At the same time, Dali also drives consumption through cultural activities. For example, the series of activities of the 2023 Denghu Central Axis ** Season of "Dali, the City of Internet Celebrities, the Center of Dali" attracted the attention of more than 2 million people, directly and drove consumption of nearly 1 billion yuan.
Next, the Denghu Central Axis Life Award series will launch two categories of activities, including about 30 trendy play theme activities and traditional folk activities, and carry out a variety of theme activities in an all-round, full-time and all-field manner, including car purchase consumption season, Guangzhou-Foshan Food and Culture Week, Meili Lecture Hall, fireworks show, New Year flower market, lion dance event, Spring Tea Party, New Year Happy Run, National Gift Exhibition, etc., continue to empower shopping, cultural tourism, food, events, exhibitions and other fields with "culture +", setting off the synchronization of the whole town. The consumption boom of 100 enterprises linkage and national participation.
Southern + reporter Xiong Cheng.
Correspondent: Xia Yongyan.
Author] Xiong Cheng.
*] Southern Press Media Group Nanfang + client.