That s the stuff about ASO

Mondo Social Updated on 2024-02-01

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As a developer, I must be hoping to make my app get a good ranking in the app**.

Before you talk about it, you have to understand it firstApp store traffic**What are the general:

Search traffic

Users who use keywords to find an app in search results can divide traffic based on the keywords that the user is searching for.

Recommended bit traffic

While browsing the store, the user clicks through to the app's page through one of the highlighted locations.

External traffic

From users other than app stores, various social ** ads, other app ads, blogs, etc.

Once you understand the main traffic** to the app store, most developers will find that ASO is an effective way to help their apps rank at a lower cost.

With the help ofasotools that can be effectively adaptedappAfter screening and comparing with competing products, we get valuable and worthwhile words to promoteapprankings.

The higher the ranking, the more organic traffic will be, and the Apple App Store will allocate more opportunities to the app, forming a positive cycle.

asoIt is not only a major function to help developers attract users, but also to help developers improve user retention.

Maintaining the frequency of app updates and relying on ASO optimization to promote the updated content of the app can effectively prevent the loss of users and even attract customers who have lost to return.

In the increasingly competitive application market, if you want to achieve low cost and high return, ASO is your best ally.

In the process of ASO optimization, the optimizer will feedback real data to the developer, and the developer can adjust his optimization strategy in time based on the data.

But app store algorithms are not set in stone, and sometimes optimizers encounter them during the optimization processappThe situation of keyword locking. In layman's terms, it is to stop changing, that is, under this keyword, the ranking of the app has not changed, no matter how you brush the income, it is not very good, and the effect is not obvious.

When this happens without warning, it can be a matter of hours, days, or longer. Developers don't have to worry too much, this doesn't mean that ASO optimization doesn't work, because during this period, the amount and traffic are calculated normally.

The app needs to be optimized to find Yuou ASO, click to consult and send the optimization plan.

Be patient and stick to it, and when the keywords are released, it's time to reap the rewards. During this period, you can continue to explore new keywords, adjust optimization strategies, and do not miss any opportunity to improve, and I believe that all developers will be successful.

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