Barcelona, February 25, 2024 – At Mobile World Congress 2024, HONOR officially unveiled a new AI-enabled all-scenario strategy, launching platform-level AI empowerment, human-centric cross-OS experience, and new human-computer interaction based on intent recognition, as well as a series of smart devices such as the HONOR Magic6 Pro and AI PC HONOR MagicBook Pro 16 in collaboration with global partners.
Zhao Ming, CEO of HONOR Terminal, said: "In the era of artificial intelligence, HONOR is committed to providing a human-centric, open and seamless experience to meet the needs and pain points of consumers. "We are excited to announce the global launch of our new HONOR smartphones and AI PCs, which truly revolutionize the user experience with industry-leading AI capabilities while pushing the boundaries of human-machine interaction. ”
Unleash the full AI potential of the HONOR Magic6 Pro
As the latest addition to the prestigious Honor Magic series flagship lineup, the Honor Magic6 Pro has made advancements in photography, display, performance, and an AI-powered user experience. Driven by a commitment to human-centric innovation, Honor has launched MagicOS 80, this is the latest version of Honor's Android-based operating system, which introduces Honor's platform-level AI capabilities and the industry's first human-computer interaction based on intent recognition. As a result, Honor has introduced a new solution to human-computer interaction.
The HONOR MAGIC6 Pro is equipped with a smart capsule and an HONOR any door, providing users with a more personalized and intuitive experience. With a simple tap of the notification banner at the top of the screen, Motion Capsule expands to provide more information and relevant options, giving users instant access to information without having to navigate through multiple apps for maximum productivity and efficiency. At the same time, Honor Anydoor uses AI to understand user messages and behaviors, which can simplify complex tasks into a one-step process. For example, the AI-enabled Honor Arbitrary Door can quickly identify addresses in SMS messages, allowing users to drag and drop them to Google Maps in one step for easy navigation. It also simplifies access and information sharing for social networks like TikTok and Facebook, allowing users to query booking information or search results with just a drag. In addition, Honor Any Door can support one-step drag and drop images to the shopping app to achieve a seamless shopping experience.
By working with partners and app developers, AnyGate now supports more than 10 of the most popular apps around the world, providing users with a seamless experience across platforms.
Get a sneak peek at the future of AI
Adhering to the spirit of openness and collaboration in the AI era, HONOR actively cooperates with industry partners to bring more industry-leading technologies to the public.
In order to demonstrate the possibilities of smartphone eye tracking in the future, HONOR demonstrated how to use the HONOR Magic6 Pro's eye tracking system to realize eye movement control in the car. This experimental concept demonstrates ways to interact beyond the norm of screen or voice control, unlocking the realm of human-machine interaction with enormous possibilities.
Equipped with HONOR's platform-level AI, the HONOR Eagle Eye camera system allows users to enjoy professional-grade sports photography at any time
At a time when consumers are looking forward to exciting sports events, Honor has launched a new generation of SLR-level Honor Eagle Eye camera system, which improves the shooting speed and makes the camera clearer and more exciting. Honor Magic6 Pro launches the newly upgraded Honor Eagle Eye camera system, which has been fully trained by AI models, and the model database is 28 times larger than the previous generation, among which Honor's Eagle Eye Wonderful Capture, as an advanced AI capture algorithm, can easily ** and capture decisive ultra-high-definition moments. The HONOR Magic6 Pro's advanced HONOR Hawkeye Capture technology surpasses the previous generation, covering a wider range of sports and activities such as basketball and taekwondo, making it ideal for capturing the best moments in sports events and competitions.
In addition, Honor's latest camera system introduces the remarkable 1800 million pixel telephoto camera (f 26, OIS), with 25x optical zoom and up to 100x digital zoom. The Honor Magic6 Pro also comes with a 50-megapixel ultra-wide-angle camera (f 2.).0) and a powerful 50-megapixel ultra-dynamic Hawkeye main camera with a two-stop variable aperture function (f 1.).4 and f 20, OIS), which can capture fast-paced moments with superior clarity.
More resistant to falls, Glory Giant Rhino Glass creates an unparalleled display effect
The HONOR MAGIC6 Pro adopts the industry's most drop-resistant HONOR Giant Rhino Glass, which has passed the Swiss SGS Multi-Scene Gold Standard Five-Star Drop Resistance Certification, using advanced materials, the crystal density is increased by 50% compared with the previous generation, and the drop resistance is 10 times higher than that of ordinary glass.
In addition to durability, the Honor Magic6 Pro comes with an industry-leading 6The 8-inch global low-power LTPO eye protection screen provides 4320Hz ultra-high frequency PWM dimming, natural light-like eye protection, sleep aid display and natural color display technologies, bringing users a full range of eye care experience.
Cross-domain innovation to create a more efficient product experience
The Honor Magic6 Pro is powered by the third-generation Snapdragon 8 flagship chip, which brings a 30% increase in CPU performance and a 25% increase in GPU performance. With the blessing of Qualcomm AI engine, the AI performance of the Honor Magic6 Pro is 98% higher than that of the previous generation. In addition, the third-generation Snapdragon 8 provides users with a superior gaming experience.
Drawing inspiration from the electric vehicle industry, HONOR has introduced the new second-generation Qinghai Lake battery and its self-developed energy-enhancing chip E1 to the HONOR Magic6 Pro. The 5600mAh battery exhibits excellent low-temperature performance. In addition, the Honor Magic6 Pro is also equipped with 80W wired super fast charging and 66W wireless super fast charging, allowing users to quickly fully charge the battery.
The Honor Magic6 Pro has a DXOMARK score of 157 points with advanced battery technology, ranking first in the DXOMARK battery rankings in the world. In addition, the Honor Magic6 Pro has also won the first five gold standards of DXOMARK 2024, which stands for outstanding camera, audio, display, battery and** features.
Use AI to create an all-scenario connected experience
In order to realize the intelligent all-scenario PC experience, HONOR has launched a new AI PC for the global market, the HONOR MagicBook Pro 16. Platform-level AI enables cross-system interconnection, leapfrog performance, and smart applications, and the HONOR MagicBook Pro 16 ushers in a new era of AI PCs that are interconnected and collaborative in the HONOR ecosystem. With the Magicring Ring of Trust, users can also easily share and synchronize materials between HONOR devices, greatly increasing convenience and ease of use.
In addition, Honor also brings the all-scene experience to the newly launched Honor Tablet 9. The Honor Tablet 9 is equipped with 12With a 1-inch paper-like eye protection soft light screen, 120Hz refresh rate, eight surround speakers with Honor Histen sound tuning technology, and Qualcomm Snapdragon 6 Gen 1 chip, the Honor Tablet 9 brings users an excellent experience.
A signature collaboration with Porsche Design goes one step further
At this year's MWC, Honor not only officially launched the HONOR MagicV2 RSR Porsche Design folding screen mobile phone to the global stage, but also released the HONOR Magic6 RSR Porsche Design trailer. This phone also incorporates many Porsche design elements, so stay tuned for more product details.
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