Recently, at Tesla's ** earnings conference, someone asked Musk "whether he sees an opportunity to cooperate with Chinese manufacturers".
Musk's answer was full of praise for Chinese car companies, saying:
Chinese car companies are the most competitive car companies in the world, and I think they will be the most successful outside of China. ”
Without the best barriers, Chinese automakers would have 'pretty much wiped out' most of the world's car companies. ”
He foresees that in the future, nine of the world's top 10 automakers will come from the Chinese auto industry. China's only company in the world's top 10 automakers is currently performing strongly and its influence cannot be underestimated.
Musk also praised the excellent competitiveness of Chinese automakers at Tesla's most important performance** conference, and analyzed the reasons for standing out. So, why does Musk admire China's auto industry so much? This article will ** this topic.
First of all, with the deepening of globalization, the competition between countries has become more and more intense. China's automotive manufacturing industry has become an important part of the global automotive industry chain due to its strong productivity and cutting-edge technology. Tesla, on the other hand, has come under unprecedented competitive pressure on a global scale, especially from Chinese automakers. According to Musk, Chinese automakers have particularly excellent production capacity and are able to achieve significant success on a global scale.
Secondly, with the popularization of the concept of intelligent driving, intelligent driving has gradually become a new development trend in the automotive industry. Smart electric vehicle manufacturers such as Tesla have spared no effort in investing in self-driving technology, but the progress of Chinese automakers in recent years has also made Tesla feel a huge threat.
The data shows that although Tesla is still attracting attention in the international market, its advantage in the domestic market is relatively limited, and it is facing challenges from local Chinese car brands such as NIO and Xpeng. This made Musk, who was thousands of miles away, sigh.
Finally, when it comes to brand competition, Chinese brands are also starting to emerge. Chinese auto brands such as Geely, Great Wall and BYD are gradually rising as a powerful engine for China's economic growth. These brands are gaining traction in the Chinese market and are expanding their reach globally. In this context, Tesla's brand position and sales in the Chinese market are also quietly changing.
According to official data, China's automobile exports have exceeded 4.9 million units, forming an export advantage to a series of countries, including Canada and Russia. At the beginning of this year, Deutsche Press TV directly used "Super China Star" to describe the prosperity of China's automobile manufacturing industry.
In summary, since China's automotive industry has demonstrated strong competitiveness, it should make full use of this advantage to better serve the promotion of sustainable development and the realization of the ambitious goal of building a modern socialist country in all respects.
As Musk said, as many as nine of the world's top 10 automakers may belong to Chinese auto companies in the future. So far, only one Chinese car company has made it to the top 10 in the world. However, it is foreseeable that if the global policy environment improves, it is still unclear whether Tesla will be able to become the world's largest automaker again.
As a global Internet industry giant and an entrepreneur who has created the myth of the world's richest man, his observation and judgment of the current globalization situation and industrial pattern have high reference value. Looking at the problem from his point of view, it undoubtedly shows that China's automobile manufacturing industry is in a vigorous stage of development, and in the wave of intelligent and electrified transformation, the prospects are broad and the future can be expected.
Of course, the biggest enemy for Musk is China's new energy vehicles. After more than 10 years of national strategic layout and policy guidance, China has already become the world's largest new energy vehicle market, and has built the world's most advanced and complete new energy vehicle industry chain. Among them, CATL, as a global leader in the field of power batteries, plays a pivotal role.
It goes without saying that out of China's industrial chain, new energy vehicle manufacturers may face operational difficulties or need to bear the pressure of a sharp increase in production costs. BYD is another example, not only has it successfully ranked among the world's top 10 automakers, but its new energy vehicle product line covers all levels from low-end to high-end, an achievement that Tesla is proud of. In addition, emerging brands such as Ideal, NIO, Zeekr, and Huawei Wenjie are also rapidly rising, and have occupied a place in the mid-to-high-end market with excellent performance and innovative features.
However, China's new energy vehicle companies have begun to actively explore the international market, posing huge competitive pressure to traditional automobile manufacturers in developed countries. Taking the United States as an example, the United States has tried to prevent China's automakers from entering the U.S. market by promulgating various bills and implementing high tariff policies, and even tried to squeeze China's new energy industry chain out of the United States.
On the other hand, the European Union launched a new draft battery regulation in 2020, intending to inhibit the development of China's power battery industry by setting up technical barriers. In addition, the EU also launched a countervailing investigation against China's electric vehicles at the end of last year. These frequent protectionist measures reflect the concerns of Western countries about the strong competitiveness of China's new energy vehicle industry.
However, it is precisely in such a competitive environment that China's choice of path has become more and more correct, and we should continue to forge ahead with firm convictions.
Relay companies still need to pay attention to the new energy vehicle market, going overseas has become the wind direction, relay companies need to do a good job of global certification, with the new energy vehicle companies to go to sea. Of course, in addition to developing the market, it is also very important to do a good job in internalized management.
If you can't use your inner strength to complete your evolution, it's better to use external use to complete your upgrade.
Relay information network launched the "relay e-purchase", relying on information services, selection services, transaction services, cloud exhibition services, etc. to help enterprises quickly build a professional marketing interactive platform, and at the same time open up the internal management system of the enterprise, data integration and interoperability, from the management end, business end and market side, the three-pronged approach is effective at the same time.
In terms of the most concerned about obtaining sales leads, the introduction of ** business private domain, the clues are automatically distributed to the channel and salesman for follow-up, ** and upstream ** merchants and procurement customers for the whole process of business interaction, order and logistics information real-time push. It also provides multi-dimensional data statistics and analysis for different roles, improves the efficiency of enterprise procurement and sales operation management, improves operational efficiency, and helps the digital transformation of relay enterprises.
Through this system, relay companies can better track the order situation of salesmen, and can also quickly understand the demand and market response according to the real feedback of downstream users, adjust the production plan for this situation, and optimize the cost structure.
In this era of increasing competition, if you don't advance, you will retreat. If you want to survive at the poker table, relay companies should focus on digital transformation and keep up with the times.