Recently, in a live interview with Dong Yuhui, the famous director Zhang Yimou expressed his views on the phenomenon of frequent familiar faces in the film market during the Spring Festival. He admits that this phenomenon reflects the concerns of producers and investors about risks, and also reflects their expectations for the potential of new actors.
As the first period of the film market, the Spring Festival stalls play a vital role in box office revenue. Zhang Yimou believes that this is one of the main reasons for the frequent appearance of familiar faces. Producers and investors are more inclined to choose actors with box office appeal to ensure box office success. At the same time, the excavation and training of new actors takes time and resources, and the urgency and intensity of the Spring Festival schedule make them not have enough time and opportunity to try new talents.
Although there are huge risks lurking in new actors, Zhang Yimou also sees an opportunity. He believes that if new actors can be successfully discovered and cultivated, they may bring a whole new charm and vitality to the film. He said that the addition of new actors can inject fresh blood into the film market and promote the innovation and development of the film industry.
In the interview, Zhang Yimou also mentioned the proposal to invest in new films. He said that although finding investors like Yu Minhong can provide financial support, the cultivation of new actors needs more opportunities and platforms. He suggested that producers and investors should pay more attention to the potential and talent of actors when selecting actors, and give them more opportunities and resources to help them grow and develop.
In general, behind the phenomenon of familiar faces during the Spring Festival, it not only reflects the concerns of producers and investors about risks, but also reflects their expectations for the potential of new actors. In the fiercely competitive film market, only by constantly innovating and trying can we bring more excellent film works to the audience. Zhang Yimou, Dong Yuhui.