In 2023, the commercial vehicle market ushered in a strong **, with sales increasing by 22% year-on-year1% to 40310,000 units (China Association of Automobile Manufacturers). Passenger cars and trucks have shown double-digit growth, of which, as the largest share (accounting for 47%), the most competitive light truck (including chassis, pickup) market, cumulative sales of 189450,000 units, a year-on-year increase of 1708%。
The market pattern of light trucks has changed greatly, and the Matthew effect of "the strong will always be strong" is particularly significant. The total market share of the top 10 enterprises reached 857%, an increase of 12 year-on-year8 percentage points. Ranked 7-10 on the list, in orderSAIC MaxusChina National Heavy Duty TruckRemotelyCommercial vehicleswithXinyuanCars
Among them, long-range commercial vehicles and Xinyuan Automobile ranked among the top 10 for the first time, squeezing out Jiangxi Isuzu and FAW Jiefang. The former is affiliated to Geely Holding Group, founded in 2014, and its three major vehicle businesses, namely Yuanyuan Automobile, Ouling Automobile and Hanma Technology, are the first commercial vehicle brands in China to complete the multi-energy layout and new energy products of all products. Adhering to the two technical routes of "electric + alcohol and hydrogen", it successfully won the sales championship of new energy light trucks in 2023, selling 1250,000 units, accounting for more than a quarter of the market. Xingzhi H has become the first new energy light truck model with annual sales exceeding 10,000.
SRM Xinyuan Automobile, a commercial vehicle brand under Xinyuan Group, will take over the equity of Jinbei Automobile held by Brilliance Group in 2022 and become the largest shareholder of the former domestic light commercial vehicle tycoon. Last year, sales of young trucks reached 64,520 units, an increase of 7128%, and the market share increased by 108 percentage points.
There are 6 companies with cumulative sales of more than 100,000 vehicles, showing a pattern of one super and many strong. Jiangling MotorsRanked sixth with 122,478 units, it has four product series of Kaiyun, Shunda, Kaiwei and Shunwei, and launched two new models last year in response to the diversified vehicle needs of the freight market - a new generation of JMC Kaiyun + and JMC Kaiwei Blue Whale, which won the favor of consumers with its high horsepower and high load.
JAC(170,052 units).Chongqing Chang'an(165,709 units), rising to fourth, with sales of **1122%。Last year, JAC light truck laid out a new category "JAC 1van" for the new energy and intelligent track, and positioned the brand as "the first car for young people to start a business"; Launched the first full-scene high-intelligence technology brand in China's commercial vehicle industry, "Starlink No. 1", which consists of four technology platforms: "fuel, hybrid, pure electric and hydrogen energy"; It has created a matrix of hundreds of products covering hundreds of application scenarios, such as Cold Chain No. 1, Lutong No. 1, Urban Distribution No. 1, and Maike No. 1, to meet diversified needs.
Great Wall MotorsDongfeng CompanyDivided into two and three. The former sold 202,330 pickup trucks, up 8% year-over-year46%, the first pickup truck sales for 26 consecutive years, with a terminal market share of nearly 50%. As the first Chinese high-end pickup truck brand to exceed 500,000 units, Great Wall Cannon has sold more than 10,000 units in 40 months, winning the top pickup truck sales in China for a second time. Last year, it successively promoted a number of new models such as the King Kong Cannon AT model, the 2023 Great Wall Cannon, the Shanhai Cannon, and China's first large-scale high-performance hybrid pickup truck, the Shanhai Cannon PHEV.
The latter's sales increased by 10 percent year-on-year86% to 194,264 units. From the first generation of "Dongfeng Xiaobawang" and "Dongfeng Duolika" light trucks, to the second generation of B07 series of southern and northern wars, and then to the "ten years of grinding a sword" Dongfeng Kaiput, through continuous product innovation, to meet the differentiated needs of customers in express delivery, supermarkets, self-use transportation, LTL green pass and other application scenarios.
Foton MotorWith sales of 451,732 units, it continued to rank first in the light truck market, up 45% year-on-year39%, the increase mainly came from new energy, hybrid, AMT (automatic transmission), new pickup truck products and exports; The market share increased by 4 year-on-year64 percentage points to 2384%, further extending the lead.
As China's most complete and largest commercial vehicle enterprises, Foton owns a number of light truck brands such as Aoling, Omar, and Times, and launched new products such as Omar Zhilan HS hybrid light truck, Omar Zhilan ES1 pure electric light truck, and Aoling Yutu automatic light truck last year. In the field of pickup trucks, with the launch of the Mars 7 and Mars 9, together with the General G7, the General F9, the General G9, and the Conqueror Plus, a rich product matrix has been formed.
The sales volume of young cards in 2023 has surpassed that of 2019, ranking 3rd in the past decade, but the peak period (219. in 2020.)890,000 units) is still not a small gap. This year, the market is expected to grow conservatively by 10%, with the popularity of natural gas models, coupled with the continued promotion of the elimination of the national four car process, the industry competition will become increasingly fierce.