The core of Google's SEO operation should still be on the content, on the traffic channel, and try to touch less things that we are not good at.
So in today's article, Jierui Science and Technology Park will briefly sort out the points to pay attention to in terms of technical SEO. Basically, if you do this well, you won't have anything to worry about when it comes to technical SEO.
The first is the SSL certificate (https style will only be available after the certificate), which is easy to solve. Server providers like SG offer free services and offer auto-renewal. What we have to do is to apply for a certificate and you can do it when you build it, and the server manufacturer will automatically help us solve the renewal problem, so you don't have to worry about it at all.
The second is speed, which is also an important point.
Many of you will be enthusiastic about a double 100 (i.e., a perfect score for both mobile and desktop speed tests), but in my own experience, this may not really be necessary. **The loading speed is appropriate, in fact, the difference of 1 second is harmless for the user.
What we have to do is nothing more than to make the loading speed of ** meet the basic requirements of Google. In this way, the gsc background will not display any prompts such as "too slow", and it is enough to meet the basic conditions, and there is no need to be harsh.
There is also the problem of multi-terminal adaptation, which involves the choice of theme. In my own experience, try to choose topics that are already "adaptive" and don't toss around on your own, and don't waste time on this section, it's really not worth it (unless you specifically want to research the issue yourself).
For example, I've been using Astra Pro all the time, so I don't have to worry about it after installing it. So in the final analysis, it's still the same sentence, spend your time where you should invest it, focus well, and focus well.
After these big links are taken care of, there are some small details involved, such as robotstxt，sitemap.XML, schema, etc.
In fact, these details of things, the WordPress system has some default settings, if you just do not have a high degree of definition**, this information is just left by default, we don't need to care about it at all.
But if you want to make some personalized settings for the whole **, or a specific page, we need to install the corresponding SEO plugin. For example, the free version of Rankmath, which I often use now, can handle this problem perfectly, and when it is launched, I can get these contents right at one time, and I will not continue to invest in the follow-up.
Basically, if you do these big settings at the beginning of the launch, the big problems of technical SEO will not happen. The only thing left to do is the design of the business structure, which is different for each **, so there is no way to expand it.
For example, how to design the hierarchical structure of **, each ** must have the needs of each**. But if it's just a general function**, just follow the regular mode.
For example, if you set up multiple languages, you will have to deal with hreflang tags because of the technical selection problem. This function is also different according to the **.
As for other 404 monitoring, redirect settings, etc., they can all be set up in the SEO plugin, so I won't expand them here.
In fact, if you do a good job of these contents, the problem of technical SEO will be basically solved.