Recently, Tian Mimi, a well-known white-collar blind date brand, has been recognized by the industry for its performance in the field of marriage and love industry advertising, and won the "2023 Marriage and Love Industry Huge Advertising Excellence Award". This honor marks that Tian Mimi has achieved phased results in digital marketing, advertising creativity, user reach and conversion.
It is reported that Tian Mimi takes "born for white-collar blind dates" as the slogan, and is committed to providing a high-quality blind date platform for 200 million white-collar workers. In the past 2023, Tian Mimi will focus on six aspects: precision marketing strategy, innovative advertising forms, user-oriented content production, efficient conversion mechanism, social responsibility and brand image, and data analysis-driven optimization, and comprehensively carry out data-based marketing. Among them, precision marketing strategy is crucial. Tian Mimi uses big data and artificial intelligence technology to formulate accurate advertising strategies for single users of different ages, different regions, and different interests and preferences, so as to achieve highly accurate target audience coverage.
Tian Mimi won the "2023 Marriage Industry Huge Advertising Excellence Award", showing her exploration and practice in the field of digital marketing, and also providing a scientific reference for precision marketing in the marriage and love industry.