With the acceleration of urbanization and the upgrading of consumption structure, convenient living circle has become an indispensable part of urban residents. In this context, as an important force in local economic development, how to better integrate into the convenient life circle has become an urgent problem to be solved. This article will discuss this problem and propose corresponding solutions and suggestions.
1. The necessity of integrating regional chambers of commerce into the convenient life circle.
The convenient living circle is an indispensable part of the life of urban residents, which covers all aspects of residents' daily needs, such as shopping, dining, medical care, education, etc. The regional chamber of commerce is an important force in the development of the local economy, which brings together all kinds of enterprises and businesses to promote the development of the local economy through cooperation and exchanges. Therefore, the integration of regional chambers of commerce into the convenient living circle can not only provide residents with more convenient living services, but also promote the development of the local economy.
Second, the difficulties of regional chambers of commerce in integrating into the convenient life circle.
However, in practice, there are still some difficulties in integrating regional chambers of commerce into the convenient life circle. First of all, the types and scales of enterprises in regional chambers of commerce are different, and the quality of services is uneven, which makes it difficult to meet the diverse needs of residents. Secondly, the organizational form and management mechanism of the regional chamber of commerce are not perfect enough, and it is difficult to form an effective connection with the convenient living circle. Finally, the publicity and promotion of the regional chamber of commerce in the convenient life circle are insufficient, resulting in the low awareness of the regional chamber of commerce among residents.
3. The strategy of integrating regional chambers of commerce into the convenient life circle.
To address the above issues, regional chambers of commerce can adopt the following strategies:
1.Improving service quality: Regional chambers of commerce should guide member companies to improve service quality to meet the diverse needs of residents. The service level of member companies can be improved by formulating service standards, carrying out training and evaluation activities.
2.Improve the organizational form and management mechanism: The regional chamber of commerce should establish a sound organizational form and management mechanism, and strengthen the docking with the convenient living circle. The organization and management level of the chamber of commerce can be improved by establishing a chamber of commerce, building an information exchange platform, and formulating the articles of association of the chamber of commerce.
3.Intensify publicity and promotion: Regional chambers of commerce should increase publicity and promotion in the circle of convenient life, and improve residents' awareness of regional chambers of commerce. The visibility and influence of the Chamber of Commerce can be increased by holding activities, distributing promotional materials, and using social networks.
Fourth, the specific implementation plan.
In order to better illustrate how to implement the above strategies, this article takes the regional chamber of commerce of a city as an example
1.Improve service quality: The city's regional chamber of commerce can organize member enterprises to conduct service training to improve the quality and service level of service personnel. At the same time, the Chamber of Commerce can formulate service standards and quality supervision mechanisms to evaluate and supervise the services of member companies to ensure that the service quality meets the standards. In addition, the Chamber of Commerce can also carry out service evaluation activities to motivate member companies to improve their service levels and meet the needs of residents.
2.Improve the organizational form and management mechanism: The city's regional chambers of commerce can establish a sound organizational structure and management mechanism, including the board of directors, member congresses, secretariats and other institutions. At the same time, the articles of association and various rules and regulations of the chamber of commerce are formulated, the rights and obligations of members are clarified, and the operation and management of the chamber of commerce are standardized. In addition, the establishment of an information exchange platform and the Chamber of Commerce, strengthen information sharing and cooperation between member enterprises, and improve the organization and management level of the Chamber of Commerce.
3.Intensify publicity and promotion: The city's regional chambers of commerce can promote and promote in a variety of ways. For example, in the community, commercial streets and other places to set up billboards, distribution of publicity materials; Use social media for online promotion; organising various activities such as wine tastings and food festivals to attract public participation; Cooperate with other organizations such as community neighborhood committees, public welfare groups, etc. Through multi-channel publicity and promotion, the city's regional chamber of commerce will improve its visibility and influence in the convenient life circle.