How should I post it on Moments? People will look at it again and again, and at the same time come to buy your products and services.
The purpose of improvement is to make more people love it and let more people buy your products and services. ）
Change of thinking: from "hard and wide release channels" to "personal exhibitions", the essence is from "self-interest" to "altruism".
Since you think of the circle of friends as a "solo exhibition", there are three questions to consider. (also called the three elements of circle of friends promotion).
1. What is the theme of the exhibition?
2. What are the exhibits?
3. How to present the exhibits.
1. The essence of the theme of the exhibition is: what is your personality?
You can have a lot of characters, but there is only one theme for the exhibition, and you have to filter out your own keywords and determine your own characters.
No one likes to deal with machines, people prefer big living people with blood, flesh, emotion, and warmth.
2. What are the exhibits?
You can't just send work, otherwise no one will watch it. All of them are representative works, and there are no representative works.
You need to make good use of your "second profession" to produce content that is useful and easy for others to interact with. For example, if you are an insurance seller, but you were a kindergarten teacher, you can combine insurance and share parenting-related knowledge in the circle of friends.
As the first rule says, you can share food, drink and merry to make others feel that you are a person of flesh and blood, emotions and warmth. Through your sharing, more people will have a topic to interact with you. For example, in addition to sharing the company's business, my circle of friends will also share a lot of knowledge about growth, my daily life, and so on.
3. How to present the exhibits.
Why do people look at your circle of friends? Useful and interesting. The core is just two words: altruism.
Therefore, you need to process the original content into "altruistic" content, and this content is easy for others to understand.
For example, a small emotion of sadness is certainly not altruistic, but if you find a bookstore that is particularly suitable for solitude, it is altruistic.
You see, if you have a clear personality and choose and process information under the principle of altruism, your circle of friends will become a "solo exhibition".
Of course, you can't make a perfect character, you need to hack yourself occasionally, and self-hacking is the best way to get attention. There are many disadvantages of perfect people, you can search for *** Li Xianhong", and then search for the keyword "perfect person", you can see another point of view.
The above are the posting skills of the circle of friends.
It's not enough to know this.
A good result