Information shared from overseas**, pointing out that Ford's current president Jim Farley directly stated in an online dealership meeting that a secret working group is currently being formed to develop a new electric vehicle platform architecture, which is not limited to the system, and the goal is to further reduce the front-end price, so that the electric vehicle products created by the platform can compete with the Model 3.
According to him, the main purpose of the development of the new platform is to make it easier for consumers. From a practical point of view, the Model Y has a lot of advantages over the Mustang Mach-E, and even the Model 3 is cheaper; Despite its higher price, the Mach-E did not help the company become profitable, costing nearly $4.7 billion in electric vehicles.
In order to prevent the overall capital consumption of electric vehicles from being exaggerated, brands have also proposed subscription-based services, which allow them to enjoy more charging, driver assistance technology and other related services by paying a certain amount each month, but it is unclear whether this subscription** service can convince consumers to make further purchases after owning a car.
At present, Ford and Volkswagen have signed a cooperation agreement to exchange relevant technologies with each other in order to launch more electric vehicles, which may cut unnecessary expenses along the way, but Ford still wants to make a breakthrough in technology, and it is worth watching what the results are.