Seeing that the pace of the New Year is getting closer and closer, the annual meeting, the first New Year's goods, and the year-end bonus are also essential items for cross-border companies at the end of the year.
Among them, the year-end bonus is particularly concerned by cross-border people. As a reward for a year's hard work, it is natural to want to be as generous as possible.
In 2019, Tencent, a major Internet manufacturer and game expert, prepared an iPhone for employees at the annual meeting. (Who envied me and I won't say)**Report, Tencent year-end award this year,Up to 5 months' monthly salary+The lowest level is the monthly salary from January to February.
In the past few years, the cross-border circle is also in full swing, and there are also cross-border enterprises that give employees millions of bonuses, cars and other year-end bonuses, and make generous moves.
Today, in the face of consumers who have been more cautious in the past year, overseas markets,Are cross-border companies making money? How about the year-end bonus?
Some cross-border people revealed that small-scale companies got 5w for the year-end bonus
Source: Know everything about cross-border e-commerce.
Some cross-border people said that they could get it this year16wYear-end bonus!!
Source: Know everything about cross-border e-commerce.
However, this cross-border man also earned 800w for the company, which is a reward for paying.
The year-end bonus is also a few happy and a few worried, and the year-end bonus of some cross-border people is gradually shrinkingCompared to 2020, it has dropped by half:
Source: Know everything about cross-border e-commerce.
In 2023, it is indeed not easy for cross-border sellers, Amazon will verify at every turn, and the management of the European market will become more and more strict, and many sellers will be audited at the end of the year. In the Southeast Asian market, it is also facing a gradually rising tax threshold and wants to keep outsiders out of the country.
These factors have made it difficult for sellers to survive a difficult 2023, compared to the previous gloryThe reduced year-end bonus does look a bit bleak now.
Looking at other cross-border companies, some send chili sauce, some send rich New Year's goods, and some send paid long vacations... No matter how much, there is still some harvest at the end of the year, and some cross-border people say that the Chinese New Year will only send air.
Source: Know everything about cross-border e-commerce.
This year, many cross-border companies said that they did not make money, and market research data showed that nearly seventy percent of e-commerce practitioners may not receive year-end bonuses this year.
The "Blue Book of 2023 Cross-border E-commerce Industry Data Report" released by the Shenzhen Cross-border E-commerce Association revealedIn 2023, 31% of China's cross-border e-commerce export sellers' revenue will maintain positive growth, and 25% of sellers' revenue will decline, but nearly seventy percent of sellers' profits are not up to expectations.
The slowdown in the growth of the cross-border e-commerce market has become the new normal. In fact, this is also the inevitable law of development, 2013-2018 is a period of rapid growth, and now it has entered a mature stage, and the incremental space is limited. Just like today, the growth rate of e-commerce in emerging markets is higher than that of mature cross-border e-commerce markets such as Europe and the United States.
Therefore, there are also cross-border people who say that it is good if there are no layoffs. If there is anything, let's talk about it after the year.
Recently, there have been good signals, such as various preferential policies to promote foreign trade, the market's interest rate cuts in the United States, etc., many sellers are waiting for the market to improve in 2024 and do a big job!
From most of the cross-border borders.