Domestic mobile phones have turned to the best degree, and consumers have benefited.
According to market research firm Trendforce, the time taken for Chinese users to replace their phones has risen to 51 months, forcing domestic ** companies to take various measures to persuade consumers to buy.
When the first mobile phone was launched in 2010, the company still controlled ** below 300 yuan very humanely to attract home users.
At that time, it only took 18 months for Chinese users to replace a mobile phone, and the sales of mobile phones in China reached 4With 700 million units, China's mobile phone sales accounted for 34% of the global share, making it the most glorious period in the history of domestic mobile phones.
But with the continuous expansion of the Chinese market, especially Samsung, many manufacturers have begun to arrogantly lower**, or even stop selling, forcing domestic consumers to buy more expensive domestic mobile phones.
I don't know when phones under $1000 disappeared, and even if they still existed, they were old models with terrible performance. Take 2023 as an example, a 1000 yuan mobile phone uses a 12nm G85 chip, which is unacceptable.
Except for low-end phones that use inferior chips and cost less than 2,000 yuan, there is no chip that can compete with flagship phones. In China, a flagship phone** costs 1,999 yuan and costs 2,000 to 3,000 yuan, while a good flagship phone can sell for 6,999 yuan and a mid-to-high-end phone can sell for 4,000 yuan.
The arrogance of Chinese mobile phones towards users has directly led to the fact that Chinese users are changing their mobile phones less and less frequently. Chinese users take up to 51 months to change their phones, three times as long as most other countries.
At the same time, domestic mobile phones have also suffered blows abroad, some well-known domestic mobile phone brands have suffered a decline abroad, and other domestic mobile phone brands have also suffered setbacks in India, the largest market abroad, and domestic mobile phones are struggling in the development of foreign countries, and finally have to retreat to the domestic market.
But in China, many people don't want to buy expensive phones because they buy Apple. That's why China is the world's largest iPhone market, and Apple will still occupy the first place in Chinese mobile phone sales in 2023, which shows how much Chinese don't like domestic phones.
Some people who can't afford to buy ** domestic phones and Apple phones are turning to cheap second-hand products. In 2023, an executive at a second-hand phone platform said that second-hand phone sales increased by 30% in stark contrast to the decline in sales in the new phone market.
In a scolding, domestic mobile phones began to frequently launch new products, high-end mobile phones** fell below the 4000 yuan mark, mobile phones with high-end chips began to approach 2000 yuan, and even mobile phones below 2000 yuan began to use high-end chips, hoping to attract consumers with more affordable **. The data for the fourth quarter of 2023 shows that domestic mobile phone sales have finally reversed the downward trend, which shows that domestic mobile phones have moved away from their posture and achieved certain results.