When the snack market is largely processed, how can natural alternatives get a piece of the pie?
In a world where a culture of convenience disconnects us from food, people crave the nurturing experience of real food. Manoasa is introduced. Breaking free from the arrogant, artificial world of Mexican clichés and party snacks, Manomasa is a bold and unique celebration of "real" nachos, inspired by the diversity and creativity of Mexican street food culture.
Humble and proud, challenger tortilla brand Manomasa was born in the backstreets of Mexico, but strives to be a symbol of street food – visceral, vibrant, human, and the most honest and original expression of authentic taste expertise.
The Manomasa branding is simple and cheerful; Proudly showcasing Manomasa Chips with its authentic ingredients, generous spirit, and desire to bring people together for a delicious culinary experience.
The rich and modern packaging design showcases the depth of creativity in each variant. The illustrated style of the montage celebrates the unique layers of taste, and the bold graphic professional language deconstructs every detail – from the specific shape and 52 attempts to get the texture and taste right – to the best way to eat it beyond the bag. The brand expresses with the vision, expertise and true passion of its creators, immersing people in the world of authentic Mexican tastes.