Who would have thought that after the release of the iPhone 15 series, its sales will definitely be there, but if you look at it from a deep point of view, you can feel that the essence is changing , for here the essence is changing ,We often use the words "30 years to the east of the river, 30 years to the west of the river" to describe it
Why? The reason is very simple, on the surface, the sales of the iPhone 15 series are about the same as before, but from the internal point of view, you will find that the iPhone 15 series is even betterBut it can't escape the general law of the industry, and the value and meaning are changingIt is the change of meaning that has formed the interpretation of "Thirty Years of Hedong and Thirty Years of Hexi".
About, the above ideas, we are not polite to say, and only people who have high cognition and are good at thinking will think, so why will the iphone15 series appear after thirty years of Hexi, thirty years of Hedong, the answer is always in needs and ideas,Although needs and ideas are created through each person's different mindset, it cannot be fixed.
But in our eyes,Needs and ideas can be the magic weapon of the brand's counterattack, the magic weapon of the brand's self-destruction of the future, the magic weapon of brand development, and the weight of the brand to break through the bottleneckAnyway, needs and ideas are everywhere, the key is to see how to use the brand or everything, and if you use it well, you will be able to show that your strength is very strong, and you can't surpass it.
If we say why the Apple mobile phone can be successful, and even become a mainstream and popular brand, then in the final analysis, it is two words human nature.
So what is human nature? In our cognition, it is the most basic psychological attribute, such as good, evil, beauty, ugliness, etc., but for wealth, what human nature expresses is truly realisticBasically, as long as you are an individual, you will have the ability to grab wealthBut if you want to ask how to grab wealth, then you have to ask what is the way everyone makes money.
And the success of Apple's mobile phone is inseparable from human nature. But the success of the iPhone in human relations has nothing to do with the acquisition of wealthIt's really the weakness of human nature, that is, the heart of comparisonFrom this level, you will have a sense of the success of Apple's mobile phone.
Just 15 years,Apple's mobile phone went from being popular to stable to decliningThis process can be described as real, but the hidden side, Apple's mobile phone in the market environment disturbs the storm,On the one hand, we will create a demand to expand the comparison of people's hearts, and then maximize the ability to do as much as possibleFor example, the iOS system is closed, which invisibly makes people rely on becoming heavier, does it achieve gold? 」
The two-headed revolution really makes the iPhone play the winner-takes-all squid game.
The moment Jobs left us, the iPhone was indeed in a dilemma, so how did it get out of it? It has already been said before,Relying on the second money-making function of the iOS closed system, because people have a dependence on the iOS system, they always insist on using the Apple phone, although he complained again and again, he was very honest in his actions and continued to use apples.
Now, it's 2024! A new flagship of Apple's mobile phone has risen from the ground, and the model number is the aforementioned iPhone 15 series,In terms of function, photography and appearance, it has lost the strong and thoughtful innovative spirit of the past, but why is it so stable in sales? The answer comes from the loyal fans behind it, but if Apple's mobile phone relies on eating the old book and basing itself on the industry, sooner or later it will be eliminated by the gears of history, all of which is inevitable and true.
In short, the iPhone 15 series is indeed a good top-of-the-line flagship,But in terms of innovation, we have lost the great and persistent thinking of Steve Jobs
Therefore, after 2024, it is not only a critical time for the domestic mobile phone industry to turn around, but also a time for the transition of Apple's mobile phone.