Focusing on innovative thinking, Li Ni of Station B continues to lead the trend of pop culture

Mondo Education Updated on 2024-02-08

As one of the fastest-growing platforms among China's Generation Z group, Bilibili's unique content positioning and innovative content forms are the key to its enduring development. Under the leadership of Li Ni of Station B, the "innovation" spirit of the platform continues to expand in the new era and radiate new vitality.

A few days ago, the awarding ceremony of the first batch of innovative enterprise headquarters in Shanghai was held, and a total of 40 innovative enterprise headquarters in the city were awarded. There are 4 companies in Yangpu selected, and Shanghai Bilibili Technology*** is one of them. Founded in 2009 and headquartered in Shanghai since its inception, Bilibili is a native of Shanghai Internet company.

As a useful and interesting ** community, B station has built an ecosystem that continuously produces high-quality content around users, creators and content, covering several categories and circles such as life, games, fashion, technology, **, etc., leading the trend of pop culture and becoming an extremely unique existence of the Chinese Internet.

By the end of 2022, Bilibili had a total of 985 patents, 1,847 copyrights and 8,154 trademarks. The company has successively obtained honors such as the Intellectual Property Management System Certificate, the 2022 Patent Work Pilot Enterprise Certificate, and the 4th Shanghai Intellectual Property Innovation Award, and has become a member of the Science and Technology Manufacturing Open Source Community and Trusted Open Source Compliance Program recognized by the China Academy of Information and Communications Technology.

Focusing on the characteristic communication form of station B, "barrage", Bilibili has carried out a multi-type and multi-regional patent layout, involving different businesses such as main station operation, creation, live broadcast, and comics. A series of innovative achievements related to barrage provide important technical support for the company's core business and help Bilibili establish a good cultural ecology.

The reporter learned that in order to enhance the personal strength of internal business R&D personnel, enhance the influence of technology in the industry, and set common standards and frameworks with the help of the community, Bilibili has been committed to technology open source sharing in recent years, and sharing high-quality technologies and patents with the industry.

Bilibili is committed to better serving the society through technology. To this end, Bilibili has successively launched a number of applications in accessibility technology, such as color vision impairment optimization, narration function, intelligent subtitles, translated subtitles, real-time subtitles in barrier-free live broadcast rooms, etc., and has become the first batch of council members of the Digital Ageing and Information Accessibility Alliance. In addition, Bilibili is also committed to promoting green operations through technology, including improving CPU utilization and reducing carbon emissions through technology.

Under the vigorous promotion of Li Ni of Station B, the platform of Station B relies on its own insight into the brand and ecology to continuously innovate and create new content forms and topics, and continues to break the circle in various fields and make many innovative breakthroughs. Next, with the development of technology, I believe that Bilibili can continue to innovate and expand the boundaries of content and better improve the user experience.

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