Kunpeng Project
Rumors of the Dell market have caused trouble, and the company's image has been clouded
Dale was aware of the rumors about China, but was overwhelmed"De-de"The shadow is thwarted!
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In the past, Dell also ranked second in China, behind the Chinese brand Lenovo and on a par with other foreign brands.
However, due to"De-sinicization"Dell's growth in China has been a frustrating period, with sales falling by more than 50% in the first quarter and the following two quarters. Dell was clearly interested in entering China, but it did not go to China, on the contrary, Dell first"Leave"China.
At this time, Dell's senior management had to publicly clarify that Dell had no intention of entering China, and the diversification of the ** chain was only one of its strategies. Since Dell's international business guidelines are not right"Rumors"commented, so they also did not clarify in advance. Still, you need to know this news about the Chinese market, otherwise it will be difficult to do business.
In other words, they didn't respond in the past solely because they were used to it, not because they had such a marketing plan.
However, Dell has learned a lesson in ignoring the rumors, and the ** of its stock price has made Dell realize that it needs to clear up the rumors in China.
This incident is another rumor after the latest Dell rumors, which stimulated by the rumors that Dell issued an overnight announcement to explain the matter. If you've been keeping an eye on Dell, you may have noticed that Dell (China) has been canceled. This happened at the same time as Nikon Japan. Therefore, Dell did not completely deny the rumors, but once again became the --. in the spotlight
Dell will certainly not abandon its plans to leave China, as it does not have many subsidiaries in China.
Later, Dell executives responded that plans to cancel individual companies had begun in August 2020 because the company had no primary presence. Even if the program is withdrawn, it will not have a significant impact on Dell's global activities and technical support.
Dell was the first to come forward to refute the rumors, which also proves how terrible the rumors about China are. At this point, Dell may not be able to afford such a high **.
In this regard, Chinese netizens and ** can play an important role. Even rumors that have been circulating in the market for a long time need to react accordingly. Considering this fact and the decline in market share, Dell would not have mentioned cutting production capacity some time ago.
For us, it's actually a positive situation. Many people may ask: wouldn't it be better to let Dell close its doors? This gives our local company more room to grow. But don't forget that these companies in China are not only trying to make a lot of money in China, but more importantly, their production lines and factories are very helpful to the development of China's economy. What's more, Dell is the first foreign company to set up its first showroom in China.
For these companies, I think that if they are not encroaching on our market, if their products are still competitive, then we should no longer look at them with colored eyes. What do you think? Welcome to leave a message, like, and share!