Exploded, really exploded.
As soon as OpenAI's SORA came out, it once again detonated the entire artificial intelligence industry. It's really a wave of unsettled, wave after wave, and before the wind of ChatGPT has passed, Sora's demon wind has struck again, in addition to being more shocking, it also brings people a lot of fear.
Needless to say, ChatGPT is a key promoter of the AI large model route. It looks like a chatbot program, but it's an all-around productivity tool that can do most of the text, design, and programming.
The reason why the emergence of SORA is still shocking is that it seems to truly understand the physical world, and can generate 1 minute of realism through text keywords**.
What does this mean?
Some people may say, no matter how strong SORA and ChatGPT are, what does it have to do with my monthly salary of 3000? But the more serious the impact, the more subtle it becomes. The continuous burst of the artificial intelligence industry, while constantly releasing productivity, is also constantly seizing the job opportunities of ordinary people.
There's nothing scary about playing an AI card alone, it's AI+ that's scary. ”
Zhou Hongyi, the helmsman of 360, commented after the release of SORA: This SORA is a small test, not only the ability of Wensheng**, but to show the understanding and simulation of the world, and there may be new achievements and breakthroughs in the future.
Hu Xijin, a well-known ** person, also expressed his opinion on SORA: SORA is indeed ** sexual progress. The emergence of SORA is a new milestone in human AI technology and a new wake-up call for China.
* Whether it's sexual progress or new alarm bells, the penetration of artificial intelligence into people's daily lives has exceeded imagination. And one thing must be made clear here: everyone, every company, can no longer be indifferent to the rapid development of artificial intelligence.
If you fall behind, you will be beaten. For this situation, Meizu may be the most determined and enthusiastic among many enterprises.
On February 18, 2024, Meizu officially announced that Meizu has decided to stop all in AI, stop new projects of traditional smartphones, and fully invest in AI for new generations, in order to enter a new wave of promising AI technology.
Yes, you read that right, Meizu is also going to be like that, all in AI.
New Journey or Fried Cold Rice
People's impression of Meizu may still be stuck in the terminal business such as mobile phones. Compared with Apple, Huawei, Xiaomi and other strong mobile phone manufacturers, in the melee mobile phone market, Meizu mobile phones can not develop better, so there will be a "Geely acquisition".
From Meizu mobile phones to interstellar Meizu, Meizu has made a key leap in the automotive market. Originally, I was expecting Meizu to take Flyme Auto to kill all sides in the automobile circle, but this sudden All in AI has attracted more reverie.
Meizu All in AI is not a simple crossover, but a new journey for the future.
Algorithms, computing power, and data are the three cornerstones of artificial intelligence. When large models become the mainstream development direction of AI, the importance of computing power and data will increase exponentially. And this is a good entry point for Meizu, which has "both soft and hard".
According to Meizu's official statement, Meizu will gradually complete the All in AI vision through 3 years of ecological layout and technology precipitation.
According to Meizu's plan, in 2024, Meizu's newly built mobile operating system for the AI era will be updated to build the infrastructure capabilities of the operating system in the AI eraIn addition, Meizu's first AI device hardware product will also be officially released within this year.
Meizu can't do this mobile phone business, all in ai fried cold rice, rub sora traffic. Many netizens were unimpressed by Meizu's determination to be all in AI, and even a little cynical.
In fact, it's no wonder that netizens think so, after all, Meizu officials themselves also said, "With the extension of the replacement cycle of the global mobile phone market, the limited space for consumption innovation, and the intensification of vicious competition in the industry, the mobile phone industry is facing unprecedented challenges." ”。
But there is no doubt that someone has to do the hard things. Whether it's AI OS or AI device, what Meizu always wants is a sea of stars for the future, even if it is broken.
So the question is: Meizu all in AI, what about Meizu cars?
Meizu officially promises that during the transition period of Meizu All in AI, the user experience and services of the original Meizu Flyme, Flyme Auto, Flyme AR, MyVu, Pandaer, and Wujie Zhixing services will not be affected.
In other words, Flyme Auto, which is closely related to the automotive business, will continue to develop and update. As for whether Meizu will choose to build a car in person like Xiaomi, there may still be a big question mark here.
Build a car, but build a different car
Unlike Huawei's "resolutely not to build cars" and Xiaomi's "fight for Xiaomi cars", Meizu's entry into the automotive industry is not a big obstacle. Even with the help of Geely Automobile, it is easier for Meizu to get along with the current car market.
It may be precisely in view of this that at the 2023 Meizu Autumn Unbounded Ecosystem Conference, Shen Ziyu, Chairman and CEO of Meizu Group, officially announced that the DreamCar co-creation plan will be launched in the first quarter of 2024 to create an exclusive Meizu DreamCar MX for Meizu friends.
Although at the press conference, Shen Ziyu did not say bluntly whether to create a Meizu DreamCar MX based on a certain model of Lynk & Co and Polestar, or to define a new car from beginning to end. But Meizu's determination to enter the auto market has been revealed.
Geely Group has a series of core competencies from international design to the underlying architecture of automobiles, and has opened up the layout of the entire industrial chain of automobile manufacturing. Meizu has made further breakthroughs in vehicle machine systems and vehicle intelligence. ”
As Shen Ziyu said, the current Meizu has begun to emerge in the automobile market. As an example, the sales of Lynk & Co's popular model Lynk & Co 08, with the blessing of Flyme Auto, continued to rise, basically achieving monthly sales of 10,000 units.
Moreover, the unbounded Zhixing open platform released at the same time has promoted the scalability of Flyme Auto's automotive products, which is no longer limited to a single car brand.
In my personal opinion, Meizu building a car is actually a matter of course. After all, Geely already has many brands, including Galaxy, Zeekr, Jiyue, etc., and there is a lot of one less Meizu car, but one more Meizu car represents more possibilities.
There are many examples of cross-border car manufacturing in China, including mobile phone manufacturers like Meizu Xiaomi and Huawei, as well as Reading and Jixiang, an airline and so on.
But compared with these companies, Meizu's path is obviously better.
On the one hand, Geely's ready-made first-chain system, vast architecture, and automotive technology are available; On the other hand, Meizu has also relied on Geely's platform to fully verify intelligent functions such as intelligent driving and intelligent cockpit, and can be directly combated.
In fact, Meizu, which has everything ready, is only one opportunity to build a car.
Obviously, although Meizu is all in AI, it will not stop building cars. If it is stopped, it will be a waste of Geely's great resources.
Of course, Meizu will inevitably not build another Zeekrypton, nor will it be another galaxy. As one of Geely's most technologically charged companies, Meizu Auto's mission is more likely to become a new-era car brand with more personality, self, and technology than Lynk & Co.
When the world comes to borrow the same strength, Meizu's cards, in fact, there are still many unplayed.
It is understood that Chen Siying, the former CEO of Wei brand and general manager of tank brand marketing, has officially announced that he has joined Meizu and served as senior vice president of Meizu Group, president of the automotive division, and COO of Polestar Technology.
And when Meizu gathers more "old car people" like Chen Siying, when Meizu cars really begin to emerge, then a new era belonging to Meizu will officially begin.