In the face of changes in market trends, the adjustment of commercial structure is generally slower than that of shopping malls. Because the department store is a unified operation, each floor pays too much attention to the "big and complete" of traditional categories. In the early planning, more attention was paid to the whole, and it was difficult to easily adjust a single commercial area.
If the shareholding structure is complex, it will be more troublesome, large department stores often lease the square and set up subsidiaries to operate, many original developers, property owners take advantage of the trend to invest in department store subsidiaries, at this time structural adjustment, but also to seek shareholder consent. Among them, Guangbai shares were able to adjust the commercial area only after buying back 49% of the shares of Zhaoqing Guangbai Commerce.
The shopping mall itself is rented out, as long as the conditions for investment and settlement are relaxed, anything can come in, and the small merchants will go their own way, and they will adjust their own business formats suitable for the market, which indirectly ensures that they are at the forefront of the trend. In this era, there is no need to emphasize the "large and complete" of traditional categories, most of them are impulsive consumption and experiential consumption.
Of course, although it is a little slower, and the structure of most traditional department stores has been adjusted, but to a certain extent, there is a Matthew effect in physical commerce, which is the same as the Internet, and the lost traffic is not so easy to catch up.
The amount of commercial plazas varies greatly, when Xiao Shura goes shopping, he likes to think about why there are many people in places with more people, in addition to the hard indicators of location, supporting facilities, and permanent population, the well-run square is strong, and the bad is bad. Over the past few years, I have had a lot of feelings, and it is difficult to express them in detail, but for those who are not operating well, I can see at a glance that the sense of disobedience and discomfort can be seen. List of high-quality authors