She was wearing a gorgeous shroud, and there were applause and admiration in the live broadcast room. This post-90s mother has attracted the attention of a large number of netizens as a "shroud model". She will conduct a live broadcast for nearly 3 hours every night, trying on more than 40 sets of different styles of shrouds to show the upper body effect for buyers. Such a move made people think, why did she do such a thing? We all know that shrouds are used to bid farewell to loved ones, and it represents respect and blessings for the deceased. However, behind this seemingly sad situation, this mother sees the value of business opportunities and services. Her mother-in-law has always been in the shroud business, and she used to be a buyer herself.
She knows how important it is to choose the right "dress" for important occasions in her life. Therefore, she decided to try on the shroud to provide buyers with a more intuitive reference. Although the conditions are simple, she feels that she is doing something meaningful. Her live broadcast room is not luxurious, just a simple room filled with all kinds of shrouds. And she is the spark that shuttles through it, and every time she tries it on, it's a different experience. She believes that through live streaming, she can help buyers better choose styles and make them feel satisfied and comforted at the final farewell ceremony. However, such innovations are not without difficulties.
Bao Ma herself admitted that she is not a professional model, and she needs to constantly learn and improve her acting skills. She also has to deal with various issues during live streaming, such as network latency, product after-sales, and so on. However, these difficulties did not stop her from moving forward. She believes that as long as she persists, she will be able to do better. The live broadcast of this mother's mother has aroused people's thinking. In today's society, the development of the Internet has made live broadcast a new form of media. And live streaming is a business model that has emerged in recent years. In live streaming, anchors attract consumers' attention and drive sales by displaying products and explaining product benefits.
The emergence of this model not only makes shopping more convenient, but also provides many people with the opportunity to start a business. However, live streaming also faces some problems. First of all, the live streaming market is highly competitive, and many anchors do not hesitate to use exaggerated techniques and false publicity in order to attract attention. This not only deceives consumers, but also damages the credibility of the industry as a whole. Secondly, there is a problem of information asymmetry in live streaming. Consumers can only make purchase decisions based on the information provided by the streamer, but cannot truly understand the quality and performance of the product. This poses a certain risk to consumers.
Therefore, how to maintain integrity and authenticity in live streaming has become an important issue in front of us. We need to establish a complete regulatory mechanism to strengthen the supervision of the live streaming industry, regulate the behavior of anchors, and protect the rights and interests of consumers. At the same time, consumers also need to improve their ability to discriminate, shop rationally, and not be deceived by false propaganda. In short, this mother carried out live streaming as a "shroud model", not only to facilitate buyers to choose styles, but also to provide people with better farewell ceremony services. She firmly believes that she is doing something meaningful, and her efforts give us food for thought.
In the emerging business model of live streaming, we need to think about how to maintain integrity and authenticity to provide consumers with a better shopping experience. Only in this way can live streaming be better developed and become an effective business model.