Surplus food donation is not a donation that can be donated if you want to, and when it comes to food safety, a complete set of systematic and standardized donation processes is required.
According to the person in charge of Tmall Supermarket's "Meow Full Score", unlike offline supermarkets and catering brands, the surplus food donated by Meow Full Score gives priority to pre-packaged food stored at room temperature that meets food safety standards, mainly involving grain, oil, rice and noodles, snacks, health, fast food and other categories.
At the same time, the project has introduced professional institutions and experienced social welfare organizations, adopted the donation model of "donating enterprises, public welfare institutions, and beneficiaries", and strictly established a perfect process and management norms from the identification, handover, transportation, distribution to receipt of donated food.
In order to ensure food safety, the project has set up three "lines of defense" in the process of shipment, delivery and distribution: "Meow Full Score" will identify and record the remaining amount of food, and after inspecting the food safety, the public welfare organization (Oasis Sheng Food Society, etc.) will authorize the delivery person to hand over
Verify the food safety again, authorize the picker to distribute the surplus food to the institution, and the agency will review the food safety again and finally distribute the surplus food.
By the end of March this year, the project is expected to complete nearly 38 tons of "Meow Full Score" brand surplus food donation, which is expected to help demand groups in more than 10 provinces and more than 15 cities across the country improve their eating conditions and reduce carbon emissions through effective resource allocation1250,000 tons, and the surplus food donation will be carried out periodically in the future.
After running through the donation and distribution model of "Meow Full Score" brand products, the next step will be to expand the scope of the project and drive more food brands from Tmall Supermarket to join the donation network.
With the leadership of the Tmall platform, I believe that more brands will join the ranks of this donation, so that the entire industry can fundamentally reduce waste, achieve a real cycle, and can also effectively reduce carbon emissions, which is also very meaningful in general.