The global PC market is changing, and Apple has been hit hard!
The end of 2023 will be the tipping point for the world's PC market to take stock at the end of the year. According to the report, in the fourth quarter of last year, PC shipments were 67.1 million units, down 27%, but just as the fighters gathered momentum and broke the waves in the face of adversity, the market has shown surprising resilience.
As a Chinese brand, Lenovo shined on the battlefield of fierce competition, with sales of 16.1 million units, accounting for 24% of the market share, an increase of 3% over the same period last year9%, becoming the king of the industry, and with its steady quality and technological innovation, once again laid the leading position in the industry.
On the flip side, the once-lucrative Apple is now in the midst of a cold winter, with a market share of 184% and 85%, which terrifies the Silicon Valley giant. However, despite all the difficulties, Apple still has a firm grip on a large number of die-hards thanks to its one-of-a-kind design aesthetics, as well as its mesmerizing operating system.
Huawei is a star company in the domestic mobile phone industry, and its sales in China have been rising steadily, once among the top three in the world, but it has never been squeezed into the top five in the world, because there are some problems in overseas markets. However, Huawei's rise in the local market is like the rising sun, showing the growth potential of local PC brands. Huawei shoulders the high expectations of the domestic industry and shows its strength in the international market to meet the challenges of globalization.
Dell's full-year revenue fell 196%, and the market share slipped to 154%, but due to the readjustment of the Made in China and ** chain strategy, Dell seems to have found a new balance. Although Dell's performance is not as impressive as that of its overseas competitors, it still shows a tenacious vitality, which also leads us to believe in the role of Chinese technology and Chinese manufacturing in the world's industrial chain.
As the clock points to 2024, IDC expects the PC industry to recover at the bottom, ending several years of slump. At this moment, we can't help but ask, will Lenovo still be able to maintain its lead in the next year, and will Apple be able to pull off a stunning reversal? Can Huawei rely on strong support for the local market to successfully become one of the world's top five PC manufacturers? This can only be proved by time, and the shining star of domestic PC will gradually light up the global PC market and bring more expectations and surprises to the world.