AirPods, arguably one of Apple's most successful products in recent years, not only created hundreds of billions of revenue for Apple, but also opened up the vertical category of TWS headphones, driving the development of the entire industry. Roughly calculated, it has been 2 years since the release of the previous generation of airpods3, and the earlier airpods2 is a product of 4 years ago, I believe that many people are still using airpods2 earphones, and in the face of airpods3 with little changes, most users have extended their replacement plans.
In addition to semi-in-ear AirPods, Apple also has active noise cancelling headphones AirPods Pro (second generation), the machine was released in 2022, but the price of 1999 yuan persuaded many fruit fans, plus not everyone likes in-ear headphones, so everyone is also beginning to look forward to the next generation of AirPods4. The good news is that in 2024, Apple will update the product line, and there is new news from AirPods4, which will usher in an epic upgrade this time, and the price is expected to remain at 1399 yuan, which is planned to be launched this year.
Bloomberg reporter and well-known Apple whistleblower Mark Gurman revealed in the show that Apple is planning to release two headphone devices, one is AirPods 4 and the other is AirPods Max. Among them, there are two versions of AirPods4, one of which has more active noise cancellation function. In terms of appearance, the AirPods4 has a new design, the fit of the earbuds will be significantly improved, and the shape of the ear stem part will be shorter than that of previous generations, and the visual will become more streamlined.
To put it simply, AirPods4 is a combination of AirPods Pro and AirPods3, and the design has given some new ideas. In terms of parameters, one of the versions will add an active noise cancellation function, but because it is a semi-in-ear design, the noise reduction effect is definitely not as good as that of the in-ear AirPods Pro, considering its non-inductive wearing experience, this function will cater to the preferences of many fruit fans, and one more function is not a bad thing.
In addition, the charging case of AirPods4 will also be redesigned, and the biggest change should be that the Lightning interface is replaced by a USB-C port, so that you don't need to bring two data cables when you go out, and you can use it with the charging cable of iPhone15. It's worth mentioning that the slightly more expensive version supports MagSafe wireless charging, which gives it some differentiating selling points. In terms of pricing,**airpods4It is also full of sincerity,After upgrading active noise cancellation,The exposure is still 1399 yuan。
Of course, in order to distinguish product positioning, Cook is also accurate, for example, AirPods Pro is equipped with a UWB chip, which supports accurate searching, but AirPods4 has no chance of this function, and it is difficult to find it once it is lost. In my opinion, the second or third generation of hand-held AirPods fruit fans, do not have to consider changing headphones, in recent years, the TWS headphone market ushered in a reshuffle, but Apple is still the industry leader, even if it has been on the market for 4 yearsAirPods2, the wearing experience and sound quality effect is still better than most competing products.
So, do you guys have anything to say about the next generation of semi-in-ear AirPods4? Welcome to exchange and discuss.