Text: Pomegranate flower photo.
The picture comes from the Internet, apologize for the invasion and deletion.
I don't know how many people still remember these slogans:
After drinking Wahaha, eating is fragrant".
Mommy I want to drink, wahaha fruit milk".
Sweet and sour, nutritious and delicious, every day and, really happy".
I only have you in my eyes".
There is only you in my heart".
To love you is to love yourself".
Chinese's own coke".
There is a happy event, of course, very cola".
Heavenly Water, Longjing Tea".
This is from 1987 to 2000, Wahaha's products on TV, resounding all over the streets and alleys.
Is it that after many years, I can still sing it again?
Many people say that the greatness of Zong Qinghou lies in the creation of a brand that accompanies two generations of Chinese people, so that people can have a carrier of memories when they suddenly look back.
The Wahaha children's nutritional oral liquid that the post-80s generation drank when they were young carried the deep parental love hidden in the era of material scarcity;
Wahaha AD calcium milk runs through the childhood of 2 generations - the childhood of parents and the childhood of children, so that in the fast-paced pace of life, you can find a common topic to sit together and enjoy a few warm family moments;
Wahaha mineral water, companionship is never widely advertised, but quietly spread to every corner of life.
I really don't know that "Wahaha", a brand that seems to have been left behind the tide of the times, has been silently accompanying the growth of generation after generation in China.
Just imagine: when the grandfather told his grandson about the interesting story of drinking Wahaha AD calcium milk when he was a child, was it the water droplets splashed by the time in the long river of time, and the colorful memories were illuminated by the sun's light?
Some netizens said: Wahaha has contracted my whole life - drinking cool and crooked when I was young, drinking nutrition express when I was in school, and drinking Wahaha AD calcium milk and mineral water at work.
Even being sick is a happy thing, because there is Wahaha to drink!
Some people also said that Wahaha participated in their life events: going to school, taking the college entrance examination, getting married, having children, ......Wahaha, Wahaha, everyone's face is smiling!
For many post-80s and post-90s, who didn't grow up drinking Wahaha?
No wonder many people went to Wahaha's Hangzhou headquarters to lay flowers and put AD calcium in memory of Zong Qinghou.
Lei Jun, founder, chairman and CEO of Xiaomi Group, mourned Zong Qing, and said, "I didn't drink Wahaha AD calcium milk when I was a child, and I didn't know him. In 1987, he led two retired teachers from a school-run enterprise and a loan of 140,000 yuan to establish the 'Wahaha' brand. I have read a book about him for more than 20 years, and I am very impressed and admired. A generation of legends, all the way well. ”
As a result, many people ran to Wahaha's official website to leave messages to mourn the departure of a generation of legends.
In fact, there is no need for Lei Jun to emphasize, Zong Qinghou, the founder of Wahaha, has long been a "generation legend" in the minds of many people!
He does not flaunt wealth, does not have luxury, does not abuse feelings, does not engage in finance, does not engage in real estate, and does not fire employees over 45 years old ......
In Zong Qinghou's view, everyone's level is high and low, and enterprises can arrange suitable positions and employment mechanisms that can go up and down, but as long as they are not illegal and discipline-free, they should not be fired directly.
Faced with the reality of "unemployed at the age of 35 and retired at the age of 65" in society, how many people's anxiety has been alleviated by Zong Qinghou's move and how many people have been reassured?
It is no wonder that in the 37 years since its establishment, Wahaha has accumulated sales of 860.1 billion yuan, profits and taxes of 174 billion yuan, and taxes of 74.2 billion yuan.
It has 81 production bases and 187 subsidiaries in 29 provinces, municipalities and autonomous regions across the country, with nearly 30,000 employees, ranking among the top 500 Chinese enterprises, China's top 500 manufacturing enterprises and China's top 500 private enterprises.
It's really an honor, there are not many private entrepreneurs with such a sense of social responsibility!
Zong Qinghou really resisted all the praise and commendation of him!
Of course, with the departure of Zong Qinghou, there are two questions that people are most eager to know: what will Wahaha do without Zong Qinghou at the helm? Can Zong Fuli continue the glory of Wahaha?
Having accompanied the childhood of two generations of Chinese people and witnessed the beautiful life brought by Wahaha, no one wants Wahaha to become a century-old brand?
However, men and women have different thinking concepts, the life experiences of the first generation and the second generation are different, and the rapid changes of the times have brought many new problems and ...... to the sustainable development of enterprisesIs Zong Fuli a reliable ** person, can she maintain the business empire left by her father?
Since joining Wahaha Group, Zong Fuli has been playing the role of "reformer of the times" - she wants to lead Wahaha on a development path that keeps pace with the times, so that Wahaha, a domestic brand founded 37 years ago and accompanied the childhood of two generations, will derive more youthful elements.
The outside world has no feelings about her reform measures, except that in 2018, on the grounds of "too old", she terminated the contract with a singer surnamed Wang who has endorsed Wahaha Pure Water for 20 years.
Of course, with Wahaha's current dominance in China, mature brands and automated production do not require Zong Fuli to spend too much energy and time on production management, she only needs to control brand marketing and product innovation.
Because, just relying on the Wahaha pure water left by Zong Qinghou is enough to ensure that she has no worries about food and clothing in this life - the biological and medical laboratory fields regard Wahaha pure water as a standard, and its status is unshakable!
Zong Qinghou once said in an interview: One-third of Wahaha's enterprises are managed by Zong Fuli, and her performance in Wahaha Group "can be scored 90 points".
And Zong Fuli said: Wahaha without Zong Qinghou is equal to 0.
Zong Qinghou once wrote in his autobiography: "There will be a thousand Hamlets in the eyes of a thousand people, and there will be a thousand Wahaha in the eyes of a thousand people." But for me, there is only one Wahaha. He is my whole life, all my dreams, all the meanings, values, labels, symbols. It is a testament to my existence in this world. ”
Yes, no one can break the close bond between Wahaha and Zong Qinghou.
Wahaha is a proof of Zong Qinghou's existence in this world, Wahaha is also a medium for us to recall our childhood, and it is also a testimony of the love of the elders for the younger generations!
Thank you for having Wahaha's childhood!