This year's Spring Festival movie ** point "Hot and Hot", "Flying Life 2", "Article 20", "Bear Infested: Reversing Time and Space", "Mr. Red Carpet", "Let's Shake the Sun Together" and other six movies have become the main force of this Spring Festival file, each with its own characteristics and merits, which one are you most looking forward to?
Aside from the theme set last year, the 8 movies in this year's Spring Festival file integrate family comedy, romantic comedy, animated movies and other genres, all of which are word-of-mouth hits and have high hopes from the audience.
Come to visit the directors: Jia Ling's "Hot and Hot" is mainly comedy and inspirational, bringing positive energy to the audience; "Flying Life 2" directed by Han Han is a comedy sports movie, with funny and moving; Zhang Yimou's "Article 20" is also a comedy that incorporates family elements; "Mr. Red Carpet" directed by Ning Hao appeared in the form of a satirical comedy; Han Yan's "Let's Shake the Sun Together" is a film that combines comedy and love elements; And "Bear Infested: Reversing Time and Space" is an animated comedy movie. These films show the various states of life and dreams from a plain perspective, which resonates with the hearts of the audience.
On the big screen, the movie that the audience is most looking forward to is "Flying Life 2", and the pre-sale box office has exceeded 13500 million yuan, followed by "Hot and Hot", and the pre-sale box office of "Article 20" has also exceeded 1 billion yuan.
The suspense of this year's Spring Festival is unprecedented, and the word-level movies are also expected to stand out in the long-term screening with their excellent word-of-mouth. The number of screenings in the first year of junior high school can reach up to 75, and then it will be adjusted accordingly according to the trend and reputation of the film.
The biggest feature of this year's Spring Festival stalls is the unprecedented increase in the "ticket supplement" policy. The number of moviegoers and attendance have increased significantly, and the ticketing platform is full of buy one free.
1. Vouchers with a higher amount and 19$9 limited** offer information. Audiences are finding ticket prices more affordable than ever, attracting more people to the cinema.
It is understood that the current "ticket supplement" is mainly for movie tickets of 50 yuan and below (including service fee) on February 10, the first day of the Lunar New Year. This initiative not only benefits the audience, but also allows more audiences to flock to the cinema and inject new vitality into the film market.
The National Film Administration, together with 11 financial institutions, has subsidized more than 30 million yuan through digital yuan for movie-watching consumption, bringing tangible discounts to audiences when purchasing tickets and other films. Cinema consumption and digital currency promotion are expected to play a better role in promoting this year's Spring Festival, among which the audience group is relatively young, which can play a good role in promoting the opening rate and usage rate of digital yuan. These measures will not only attract more people to the cinema to watch movies, but also bring new vitality to the entire film market. Spring Festival movies, movie ticket supplements, movie-watching consumption, digital yuan, new vitality of the film market, Jia Ling's new movie is hot and hot