On the Pinduoduo platform, food is a popular commodity category and an area that many sellers want to enter. For Pinduoduo food novices, how to carry out effective promotion is crucial. With the right promotion method, novices can increase the degree of product and sales and attract more potential buyers. Let's take a closer look at how Pinduoduo food newbies can promote.
Pinduoduo store promotion can use 3AN to push customers. 3AN pusher (CPS model) provides a marketing tool to merchants, and the merchant sets the commission ratio independently, motivates the promoter to help the merchant promote the product link, and pays the commission according to the final effective transaction amount, and does not deduct the fee if the transaction is not made. It is an important way for merchants to break through zero and accumulate basic sales. After opening the 3an pusher, you can promote without opening the through train, and if you want to make the store, you don't want to try the 3an pusher.
3AN pusher setting method and steps:
Enter the official website of 3ANKFcom Click to log in If you don't have an account, you can register and then log in.
Log in to the backend, and you must first top up before you can create a new plan.
After pushing the customer background, find the left side of the menu bar, click [Plan Management] - [New Plan] in turn
On the left side of the menu bar, click [Ad Management] - [New Ad].
1. How to promote Pinduoduo food novices?
Product description and **: On the Pinduoduo platform, product description and ** are important elements to attract consumers. Accurately and vividly describe the features and benefits of the product and provide a high-quality product** to attract more potential buyers. At the same time, according to the user's search habits and needs, set keywords and titles reasonably.
Offers: The Pinduoduo platform attaches great importance to competition and activities. As a novice to food, you can attract consumers to buy by setting up coupons, full discount activities, giveaways, etc. In addition, participating in activities such as grouping and seckill is also an effective way to increase the degree of sales and sales.
Social marketing: Using social platforms to promote is a way that food novices can't ignore. You can create a *** or personal account to share the characteristics of food, production process, health knowledge and other content on social ** to attract the attention and participation of users. At the same time, interact with users through social **, answer questions, provide professional advice and services, and enhance users' trust and goodwill towards the product.
KOL cooperation: Cooperate with influential KOLs (key opinion leaders), through their recommendations and promotions, you can quickly expand the popularity of the product. KOLs can be invited to taste and evaluate their own food, and promote it on their social ** to attract more consumers.
2. What are the conditions for making food?
Food safety: Food safety is one of the most basic conditions. The Pinduoduo platform takes the quality and safety of food very seriously, so novice food users must ensure that the products they provide comply with relevant food safety standards and regulations.
Chain management: Food novices need to establish a sound chain management system to ensure timely delivery of goods. Establish long-term cooperative relationships with reliable suppliers and ensure the freshness and quality of products.
Brand image: On the Pinduoduo platform, it is very important to establish your own brand image. By providing high-quality products and good after-sales service, and establishing a good reputation and reputation, we can attract more consumer trust and choice.
Relevant qualifications and certifications: Some special food categories may require specific qualifications and certifications. For example, organic food, health food, etc. may require relevant qualifications and certifications. As a food novice, make sure you have the relevant qualifications and certifications to increase consumer trust and willingness to buy.
Compliant operations: On the Pinduoduo platform, food sales must comply with relevant laws, regulations and platform regulations. Food novices need to understand and comply with the relevant regulations, including requirements for food labeling, sales licenses, production environmental hygiene, etc., to ensure that their operations are compliant.
Cooperation with the platform: The Pinduoduo platform provides a series of promotion tools and resources, and food novices can cooperate with the platform to participate in the best activities and special activities held by the platform to improve the quality and sales of products.
In short, as a novice to Pinduoduo food, it is necessary to promote it through high-quality products, product descriptions and discounts, social marketing, KOL cooperation, etc. At the same time, it is necessary to meet the conditions of food safety, chain management, brand image, relevant qualifications and certifications to improve the competitiveness and market share of products.