As a novice Pinduoduo seller, how to carry out effective promotion is a key issue. Only through a reasonable promotion strategy can we improve the quality of the store, attract more users, and ultimately achieve sales growth. So, how exactly should it be promoted?
Pinduoduo store promotion can use 3AN to push customers. 3AN pusher (CPS model) provides a marketing tool to merchants, and the merchant sets the commission ratio independently, motivates the promoter to help the merchant promote the product link, and pays the commission according to the final effective transaction amount, and does not deduct the fee if the transaction is not made. It is an important way for merchants to break through zero and accumulate basic sales. After opening the 3an pusher, you can promote without opening the through train, and if you want to make the store, you don't want to try the 3an pusher.
3AN pusher setting method and steps:
Enter the official website of 3ANKFcom Click to log in If you don't have an account, you can register and then log in.
Log in to the backend, and you must first top up before you can create a new plan.
After pushing the customer background, find the left side of the menu bar, click [Plan Management] - [New Plan] in turn
On the left side of the menu bar, click [Ad Management] - [New Ad].
1. How to promote novice Pinduoduo sellers?
First of all, you need to optimize your store page and product information. There are a large number of sellers on the Pinduoduo platform, and in order to distinguish themselves from their competitors, novice sellers should pay attention to the beauty, ease of navigation, and full functionality of the store page. At the same time, the product title and description should be carefully written to attract the user's attention and accurately convey the features and benefits of the product.
Second, you can take advantage of the marketing tools and resources provided by the platform. The Pinduoduo platform often launches a variety of ** activities and sponsorship projects, and novice sellers can choose the right way to publicize and promote according to their own situation. You can participate in group activities, release limited-time** products, set up full discount discounts, etc., to attract more users' attention and purchases.
In addition, it is necessary to focus on interaction and communication with users. Novice sellers can reply to users' inquiries and questions in a timely manner through the message and message function of the Pinduoduo platform. At the same time, you can attract more users' attention and participation by publishing some valuable content, such as shopping guides, product usage experiences, etc.
2. What are the skills?
In addition to the above promotion methods, there are some tips to help novice Pinduoduo sellers promote more effectively:
Social marketing: use WeChat, Weibo, Douyin and other social platforms for promotion. By building your brand identity and publishing valuable content, attract followers to follow your store on social ** and convert it into actual purchases.
Creative promotion activities: Design creative promotion activities, such as offline activities, ** activities, user sharing activities, etc. These activities can increase user engagement and interactivity, attracting more user attention and engagement.
User word-of-mouth marketing: Expand the influence of your store with the power of user word-of-mouth. Users can be encouraged to leave reviews and photos after purchase, provide high-quality after-sales service, and take the initiative to reply to users' feedback and questions. Positive reviews and recommendations from users are very important for the promotion effect of the store.
Co-promotion: Cooperate with other sellers or individuals with a certain amount of influence. It can expand the store's degree and user group through brand co-branding, cross-store matching sales, etc.
SEO optimization: Through SEO (search engine optimization) on store pages and product information, improve the ranking in Pinduoduo search results, and increase the store's ** degree and traffic. You can choose the right keywords and describe them in the title, description, etc.
As a novice Pinduoduo seller, you can better promote by optimizing your store page and product information, using the marketing tools and resources provided by the platform, interacting and communicating with users, and combining social marketing, creative promotion activities, user word-of-mouth marketing, cooperative promotion and SEO optimization.