Eager consumers lined up outside Apple stores in the United States today, ready to pay $3,499 (about 24,000 yuan) to snap up Apple's first spatial computing device, Vision Pro; This is Apple's most important new product since the launch of the Apple Watch 9 years ago.
For virtual or augmented reality enthusiasts who see this type of technology as a new chapter in their online life after smartphones, Apple, the world's most iconic device maker, may be a milestone with the launch of the Vision Pro.
Jose Carlos, a software engineer at Uber, a transportation services technology company, said outside an Apple store in San Francisco: "I really can't wait to try it out and come up with new ideas for the app....It's expensive, but I'm willing to shell out for it. 」
Given the high price tag of the Vision Pro and the fact that tech company Meta has previously launched a similar device that is less expensive, initial reviews don't believe the device will bring a game-changing change, at least for now.
Tech News **The Verge writes that Vision Pro is an amazing product, but it also represents a series of quite significant compromises....It is impossible to turn a blind eye .
The New York Times review mentioned that it was a great product that had taken many years and billions of dollars to build, but even after trying it out, I still didn't know who it was going to be used for and what it was for.
Critics acknowledge that the Vision Pro is stunning, citing its superb image quality and the pleasure of turning apps floating in the air on and off with just your eyes and fingers.
But they also felt that the headset was heavy, messed up the user's hair, and required a bulky battery pack.
Apple CEO Tim Cook appeared at an Apple store on Fifth Avenue in New York today to greet the first guests to the applause of employees.
ABC News asked Cook about Vision Pro, and he said: "It's the technology of the future today." Here's how I look at it. 」
But as time passes, who knows what will happen in the future? It's just that we think this pricing is in line with what it's worth right now. 」
The cover of the fashion magazine Vanity Fair, which ran earlier this week, featured Cook wearing a Vision Pro. He drew criticism when he unveiled the device at an event last June without trying it out himself.
Rather than using the term virtual reality associated with tech geeks and gamers, Apple refers to Vision Pro as it is.
First attempt at spatial computing.
In the ad, users wear Vision Pro to work, chat with friends, switch apps, and watch movies.
Cook mentioned in his briefing yesterday that the device will be available later this year than in other countries.