The Apple Car project ran aground, the end of a ten year dream and insider turmoil

Mondo Social Updated on 2024-02-29

In the midst of the great wave of the digital age, Apple's recent announcement of the termination of its high-profile electric vehicle project marks the end of an era. This decision will not only shock the industry and beyond, but will also put 2,000 R&D team members at risk. There are also individuals like Zhang Xiaolang, whose stories highlight the interweaving of rivalries, dreams and betrayals within the tech industry.

In the midst of the news that caused a huge stir in the Internet world, Apple's sudden announcement that it was abandoning its decade-long electric car project undoubtedly dominated the headlines. The decision means that 2,000 R&D staff will face disbandment, and their next step will be to move to AI R&D within Apple. The move marks a major shift in Apple's R&D direction, and it may also be the largest R&D investment abandoned in Apple's history.

Behind this news that shocked the industry, Zhang Xiaolang's story is particularly eye-catching. Zhang Xiaolang joined the Apple car R&D team in 2015 and chose to leave three years later. In July 2018, the same year he left Apple, Zhang was detained by law enforcement at a California airport and subsequently faced prosecution for trying to smuggle Apple's R&D materials to his new employer in Guangdong. After legal proceedings, earlier this month, the court finally sentenced Zhang Xiaolang to serve 120 days in prison and sentenced him to 14A fine of $70,000 is also subject to a three-year supervised release.

Zhang Xiaolang's lawsuit had just ended, and his sentence had not yet been completed, when he encountered the news that his old employer had withdrawn the electric vehicle research and development team. This was a double whammy for Zhang, as not only did his career take a huge hit, but the hard work and sacrifices he put into it seemed to be in vain with the termination of the project.

Apple's decision reflects not only a strategic shift in the highly competitive electric vehicle market of a tech giant, but also a deep reflection on the company's R&D direction and talent management. From Zhang's case, we can see the sensitivity of competition and information security within the technology industry, as well as the far-reaching impact that individual career choices may have on the future.

Apple's withdrawal of the electric vehicle project is not only a review of the past decade of investment, but also a deep reflection on the company's future development direction. For those engineers who have worked hard for this dream, this is undoubtedly the end of an era. However, from a broader perspective, this may provide important insights for Apple and the tech industry as a whole on how to adapt to the changing market environment and how to better protect intellectual property and talent.

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