Recently, according to the national "Classification and Evaluation of Quality Grades of Tourist Attractions" standards and "Measures for the Management of Quality Grades of Tourist Attractions", Xifeng Industrial Tourism Scenic Spot has been rated as a national 3A-level tourist attraction.
Xifeng Industrial Tourism Scenic Area is located at the foot of Yongshan Mountain, Liulin Town, Fengxiang District, on the shore of Yongshui, where outstanding people, sweet water quality, since ancient times is famous for the abundance of famous wine, is a famous wine town in China, but also one of the largest famous wine brewing bases in Northwest China. The scenic spot is centered on the 3,000-year-old inheritance of Xifeng liquor's wine-making skills, with distinctive national culture and regional characteristics, showing traditional elements such as Chinese liquor culture, intangible cultural heritage culture, Zhouli culture, bronze culture, and Xifu folk customs. The scenic area covers an area of more than 2,600 acres, equipped with 15 professional commentators and 18 sightseeing cars. In recent years, it has received more than 350,000 domestic and foreign tourists, focusing on exploring the source of wine culture, observing winemaking skills, experiencing the fun of wine tasting, interpreting wine ritual culture, shopping cultural and creative gifts, exploring the sea of wine, tasting Xifu banquet and other personal experiences, which have been well received by all walks of life.
Relying on the location advantages of the Silk Road Ancient Post Station and the advantages of Xifeng Liquor Intangible Cultural Heritage Brewing Skills, Xifeng Industrial Tourism takes the ecological industrial tourism route as the center, takes China Fengxiang Wine City as the theme, and takes the major achievements such as "double heritage" and the revitalization of liquor sea cultural relics as the connotation to create a national liquor characteristic tourist destination, and realize the continuous improvement of the influence of the tourism brand. Shaanxi Provincial Cadre Education and Training On-site Teaching Point, Baoji Industrial Heritage Tourism Demonstration Base and other awards.
The successful establishment of a national 3A-level tourist attraction in Xifeng Industrial Tourism Scenic Spot is a full affirmation of the investment in hardware facilities such as Fengqitai, 10,000 tons of Dajiuhai, Yingfeng Tower, intangible cultural heritage brewing, and digital and intelligent chemical factories, as well as software such as intangible cultural heritage brewing culture, Xifeng wine culture construction, and service quality, which has added a strong impetus to the construction of the "Daxifeng Great Tourism" industrial system, the improvement of industrial tourism service quality, and the promotion of the high-quality development of the cultural and tourism industry. Xifeng Group will take this opportunity to take the cultural strategy of "Chinese wine source, Fengxiang roots, the soul of civilization, and the messenger of happiness" as the center, with the goal of "continuing the soul of culture, inheriting the quality of the national lineage, innovating beautiful expression, and opening the era of Fengxiang", adhere to the development concept of "industry-based, tourism-based, and culture-oriented", continuously strengthen and improve the protection and development of tourism resources, improve service quality and tourist experience, optimize tourism facilities and service standards, and strive to create a new highland for the integration of culture and tourism. It provides a strong cultural impetus and support for the new era, new development and new glory of China's Fengxiang liquor industry.