Since the Xiaomi car technology conference, this cross-border car technology giant has continued to attract attention from all walks of life, however, as the popularity of Xiaomi cars continues to rise, an undercurrent is also quietly surging - Xiaomi cars seem to be caught in the whirlpool of "traffic bullying".
Recently, on the major short** platforms, some seemingly ordinary netizens' accounts, but they posted surprisingly consistent negative comments, they incarnated as "experts", accusing Xiaomi cars of "fake self-development", complaining that its technology is just a patchwork, and even drew a picture of Xiaomi cars relying on plagiarism and purchase, driven by these rumors, some netizens who do not know the truth began to follow suit, and made unwarranted accusations and abuses against Xiaomi cars.
In fact, these rumors often lack substantial evidence, and even some are completely based on conjecture and misunderstanding, for example, about Xiaomi's self-developed 27200rpm super V8S motor, but the rumors said that this motor is actually just a product of Inovance Technology two years ago, framing Xiaomi Auto's self-developed as "fake self-development", similarly, Xiaomi's self-developed Titan alloy and die-casting machine cluster has also been groundlessly accused of being "someone else's product".
In the face of these rumors and accusations, Xiaomi officials reacted quickly, not only refuting the relevant rumors, but also sorting out detailed materials to set the record straight, however, due to the recommendation algorithm of the short** platform and the rapidity of the spread of rumors, these rumor-refuting information is often difficult to cover all audiences, therefore, many people who eat melons have been affected by rumors without verification.
This new "PR war" has undoubtedly made it more difficult for Xiaomi's legal team, as rumor-mongers often use the strategy of "delete comments and go incognito", making tracking and evidence collection extremely difficult. However, Xiaomi did not give up on this, and they said that they would take all necessary measures to protect the company's reputation and rights.
Xiaomi's strong self-development capabilities to help the development of China's automotive industry should be a cause for celebration, but now it has evolved into a farce full of controversy and rumors, which has not only caused great damage to Xiaomi Auto, but also negatively affected the image of the entire Chinese automotive industry.
Therefore, we call on the majority of netizens to remain rational and objective in the face of similar incidents, not to easily believe unverified information, and not to participate in the spread of rumors, only in this way can we jointly maintain a healthy and orderly online environment, so that truly valuable information can be disseminated.