The preferred platform for B2B strategic change and performance improvement - Sales Compass:When visiting a major customer for the first time, how many people are suitable?
Based on our years of practical experience, we have found:The best combination is:Two people, forming a kind of AB angle collocation
The great thing about this approach is that it impresses our customers and shows that we value them.
At the same time, the visit of two people together also shows that our team has the ability to respond to multiple roles and shows that we are ready for the customer's business. In this combination of ABs, there is usually an industry expert or pre-sales manager, who have an in-depth understanding of the client's industry and business.
As a result, both parties are able to discuss and analyze the client's background and assist in formulating the topic and content of the conversation.
This arrangement not only ensures that we provide professional advice and solutions during the communication process, but also allows our clients to feel that we have an in-depth understanding and concern for their business needs.
In addition, if something unexpected happens during the communication process or we ignore certain information, another person can assist in recording and confirming it. The mutual reminders between the two can ensure the accuracy and completeness of the communication.
When visiting an important client for the first time, our primary goal is not to talk about issues that go too far, but to leave a professional and trustworthy impression on the client. We want our customers to have trust and trust in us and make them feel at ease.
Therefore, through the tacit cooperation of sales and pre-sales personnel, we can win the trust of customers and establish their awareness of our professional and reliable image.
In conclusion, it is important to choose the right mix of people and roles when visiting a large account for the first time.
Through the combination of the two of us, we can show that we value our customers, provide professional advice and solutions, and build their trust and goodwill with us.
This will help us stand out in a competitive market and win more business opportunities.