IT Home reported on February 9 that the CCTV Spring Festival Gala every year is the "battlefield" for major enterprises to advertise, and it seems that there are many mobile phone manufacturers this year.
Shortly after the opening of the 2024 CCTV Spring Festival Gala, Huawei's "Hongmeng Zhixing Wenjie M9" advertisement appeared next to the host, with a blue background that was very conspicuous.
In addition, Huawei stores, Huawei mobile phones, etc. also appear frequently in the 2024 CCTV Spring Festival Gala program.
OPPO held the "shortest press conference in OPPO history" before 8 o'clock in the evening, and a 30-second press conference advertisement appeared before the 2024 CCTV Spring Festival Gala, announcing that the ColorOS AI New Year version of the system will be pushed to tens of millions of OPPO OnePlus users.
Xiaomi is one step ahead, IT House noticed that Xiaomi announced as early as January this year that it would become a strategic partner of the **Radio and Television Station's "People, Cars and Homes Whole Ecology", and the **timetable** advertisement after the news broadcast, so it also appeared today before the 2024 CCTV Spring Festival Gala.
Xiaomi has just entered the automotive industry, and the model of its first model, the Xiaomi Su7, also appeared at the 2024 CCTV Spring Festival Gala.
Jingdong won the exclusive interactive cooperation platform of the 2024 CCTV Spring Festival Gala, with a total of 7 rounds of interactive ** easter eggs, and the schedule attached to the IT home is as follows: