Golden Seed Liquor s performance is expected to continue to fall into the red? What does He Wuyong,

Mondo Finance Updated on 2024-02-04

Operator Finance Network Yi Xin text.

Recently, Golden Seed Liquor announced its 2023 annual results pre-loss announcement. According to the announcement, the company expects to achieve a net profit attributable to the owners of the parent company of -12 million yuan to -22 million yuan for the whole year last year. I don't know what He Wuyong, vice president of the company, thinks of this performance?

According to public information, He Wuyong was born in 1978, is 46 years old this year, and has a bachelor's degree, but according to his professional experience, he joined the work in 1998, when he was only 20 years old, can he graduate from college at that time? This raises doubts about the full-time nature of his undergraduate degree.

However, the official did not disclose the specific information of his academic qualifications, such as the school he graduated from and the time of graduation, so it is difficult for the operator to be sure.

Previously, from 1998 to 2004, he served as the head of the office of the board of directors of Anhui Longjin Group.

Then for the next 18 years, he worked in China Resources Beer, which is a senior employee of China Resources.

It is reported that he has served as the manager of the human resources department of China Resources Snow Beer Anhui Regional Company, the senior manager and assistant general manager of human resources of China Resources Snow Beer Shanxi Regional Company, the assistant general manager and deputy general manager of China Resources Snow Beer Jinshan Regional Company, the deputy general manager of China Resources Snow Beer Jiangsu Regional Company, and the deputy general manager of China Resources Snow Beer Jiangsu and Shanghai Regional Company.

Then, on July 8, 2022, he and two other senior executives of China Resources, namely He Xiuxia and Jin Hao, parachuted into Golden Seed Liquor, and he began to serve as the deputy general manager of the company, until today.

According to the company's 2022 annual report, from his appointment to the end of the year, he received 81 percent from the company720,000 yuan, which is very good, is twice the annual salary of other vice presidents who were originally in the company. I don't know how much he will be paid in the past 2023.

According to the company's announcement, the decline in performance is mainly due to the fact that during the reporting period, the company has made great progress in revenue growth, lean cost and cost control through the implementation of organizational remodeling, brand remodeling, lean production, lean sales and digital transformation, but due to the current sales of the company's products are still dominated by low-end products, and the high-end products Fuhexiang series are still in the brand promotion period during the year, and they need to invest higher market expenses to maintain and expand market share.

I don't know what the data will be after the final annual report comes out, and the operator finance will continue to pay attention to its subsequent development trends.

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