Big change to the Amazon page! Involve multiple links of page drainage!

Mondo games Updated on 2024-02-01

Recently, Amazon has hit a combination of punches one after another, startingAdjust product pages, add new shopping features, and test new pits for drainageSome of these actions have a greater impact on sellers, and the industry is hotly discussed. A few days ago, Amazon sent out a notice of product page changes. As of January 31, product detail pages for hard department store product types may** provided by multiple selling partners is displayedto help buyers make informed purchasing decisions.

Each product detail page should:Contains at least three must-haves**:One product with a white background, one showing the product in a real environment, and one showing size and fit. Previously, product detail pages were provided by individual selling partners**. After this change,If a product detail page is missing a must-have, multiple selling partners or Amazon are added. And if the seller wants to remove the wrong **, they need to contact Selling Partner Support.

This new regulation has also generated heated discussions on Zhiwu, and the dissatisfaction of sellers mainly comes from two aspects:

First, the details page shows that peers** will affect their own sales or be spoofed. If your own product ** is insufficient, the main drawing may be changed, evenMaliciously added**;

The second is notificationThe categories affected and the specific operations are not known.

From a good point of view, Amazon is the most compliant means to help sellers improve the weight of listing and gain the goodwill of buyers; But at the implementation levelThere are a number of problems that can ariseIf Amazon adds ** whether it will fit with its own products, and whether there will be the possibility of infringementWill it become a new way to spoof?

On January 31, Amazon issued a document announcing that sinceFrom January 30, 2024The Amazon platform is launchedConsult-a-Friend function. It can get consumers in the Amazon shopping appQuickly and easily request, view, and manage your friends' feedback on your products.

For nowUnited States, Australia, Belgium, France, Germany, India, Italy, Mexico, Netherlands, Poland, Spain, Saudi Arabia, Singapore, Sweden, Turkey, United Arab Emirates and United KingdomThe feature is now available to all customers. The data shows that so far, Amazon shoppers have used the "share" button in the Amazon shopping appbillions of times,Share products through messaging services, social apps, and email. Early testing by Amazon has shown that customers are interested in acquisitionClothing, footwear, electronics, and furnitureFeedback was of particular interest. As the holiday season approaches, "Consult a Friend" canSimplify the gift purchase processKeep everyone's feedback in one convenient place for buyers. If there is infringement ยท Deletion.

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