45 The equity was transferred in full by Ginza, and the Unified Ginza brand name may bid farewell

Mondo Finance Updated on 2024-02-25

A few days ago, Shandong Ginza Co., Ltd. announced that it intends to transfer 45% of the state-owned equity of Shandong Uni-President Ginza Commercial. This means that the 20-year cooperation between the "Ginza system" and the "unified supermarket system" may come to an end, and the name "unified Ginza" may bid farewell to the business arena.

45% of the equity is transferred, and the names of "Lushang" and "Ginza" are prohibited.

Shandong Uni-President Ginza Commercial Co., Ltd. is the main operating body of Uni-President Ginza, the company has a registered capital of 60 million yuan, and is currently held by Shandong Ginza ** shares, Uni-President Supermarket Hong Kong Holdings, Renhui Holdings *** shares, respectively.

The corresponding appraised value of the subject matter of this transfer is -2,120750,000 yuan, the property right transfer was approved by the resolution of the board of directors of Shandong Commercial Group (No. 4 in 2024).

According to the information of Shandong Property Rights Trading Center, the transfer project is currently in the stage of soliciting intending investors, and the listing start and end dates are from February 26 to March 22, 2024.

The big fish financial reporter noted that the announcement shows that the intended transferee must promise that if the target enterprise uses the name of the transferor or its state-funded enterprises and its subsidiaries at all levels, the target enterprise shall not continue to use the state-funded enterprises and their subsidiaries such as "Lushang" and "Ginza" and other related business names, business qualifications and franchises after the completion of the transaction, and shall not continue to carry out business activities in the name of state-funded enterprises and their subsidiaries. This means that the name of "Unified Ginza" may be out of the public eye.

At the same time, it is worth noting that the listing information shows that the transfer does not lead to the transfer of the actual control of the target enterprise, the original shareholders of the target enterprise do not give up the right of first refusal, and the management of the enterprise does not participate in the transfer.

From Jinan convenience supermarket n01 to insolvency.

Shandong Uni-President Ginza Commercial Co., Ltd. was registered in 1997, and was established as a joint venture with the approval of the Ministry of Commerce in July 2005, which originated from the "marriage" of the two business giants - in September 2004, Shandong Ginza Co., Ltd. signed a contract with Taiwan Uni-President Supermarket Co., Ltd. in Jinan

The former is affiliated to Shandong Provincial Commercial Group, represented by the "Ginza" brand, and is a large-scale commercial circulation enterprise in Shandong Province; The latter is the largest retail company in Taiwan, with a 55% stake in Uni-President Ginza at the time, and it is also the owner of the perpetual rights to operate the convenience store 7-Eleven, with 100% of the shares in Taiwan, Shanghai, and Zhejiang, and is involved in the Southeast Asian market.

Uni-President Ginza has injected fresh blood into Jinan's convenience supermarket chain format, not only introducing Taiwan's characteristic braised eggs, grilled sausages, steamed buns, oden and other fresh foods, but also adding convenient services such as phone bill recharge, newspapers and magazines, ATMs, etc., and officially adjusted to 24-hour business from June 1, 2008.

In terms of store size, Uni-President Ginza has long ranked first in Jinan's convenience supermarket chain, with 162 stores in operation in Jinan as of mid-March 2021; As of December 2022, 164 stores have been opened in Jinan, and a total of 210 stores have been opened in Jinan, Tai'an, Zibo and other places during the same period.

However, judging from the audit data, Shandong Uni-President Ginza Commercial *** is insolvent, and the loss of owners' equity is expanding. In 2022, November 2023, and January 2024, the owner's equity was -1,374., respectively650,000 yuan, -6,208070,000 and -6,909960,000 yuan.

The chain convenience industry has been reshuffled, and the "originator" of the past is on the road.

Looking at the industry, we see that the 20 years of unification of Ginza are also the 20 years of the surging format of chain convenience supermarkets.

In the nearly ten years before 2013, Uni-President Ginza has taken the lead in Jinan and is a dominant company; Since 2014, the chain convenience store pattern has entered a new era. In that year, Jinan Hualian Group, a local enterprise, launched the "Hualian Xianchao" project, and the new generation of convenience stores should be born quickly and slowly, Beiquan and SF Heike entered the game, and the total number of stores opened suddenly increased by nearly 100, and the chain convenience began to enter a blowout period.

By 2021, the competition of convenience chains will become more intense, and Jinan will usher in the 7-eleven of overseas genes for the first time. At that time, a group of office real estate opened 6 convenience stores, an office building opened 3 convenience stores, ** war waves, become a common phenomenon.

In the past three years, convenience stores have undergone a major reshuffle, with local and foreign convenience stores competing to fight.

We will continue to pay attention to where the existence of Unified Ginza, the "originator" of Jinan's chain convenience stores, will go. (Jinan Times, New Yellow River Reporter: Gao Ying).

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