Apple's official price has been sharply reduced, and mobile phone sales have been blocked? How's it going?
American giant Apple Inc) has attracted countless in the international market"Fruit powder", made a fortune, but now in China is suffering"Waterloo"？
China has become the world's largest high-tech user and Apple's largest user.
But only ten days have passed in 2024, and two more pieces of news have come out, and this phone is no longer available for sale.
In the first week of 2024, to the surprise and confusion of many people, the US investment bank Jefferies announced that China's iPhone sales fell by 30% year-on-year.
On January 15, Apple's official ** suddenly released an item"New Year's offer"And it's going on.
Apple officially said that from January 18th to January 21st, consumers can spend in this range through the **payment mode, ranging from 50-800**, which also includes some Apple brands.
This is also the pricing of the Apple 15"Unlimited"The reason for this is that sales of the iPhone 15 in China have also come to a standstill.
If Apple's Mr. Cook saw it, he would have burst into tears: Isn't it the Apple fan who has been pestering us all the time? A gang of liars.
Why is there such a big drop in apples?
China's oil prices have increased by 30% and have been significantly lowered, due to a number of factors.
First of all, Apple's most criticized innovation some time ago -"Toothpaste technology"The improvement --- can become one"Innovation"for discussion by the General Assembly.
This time, the only bright spot for the iPhone 15 is the performance of its processors, which are still running at full capacity.
However, consumers are not more concerned about the functions of the processor, but some basic user experience, such as bad signal, slow charging, phone heating, etc., but Apple has not dealt with those headaches in the past ten years.
Second, Apple's subsequent sales have fueled a frenzy among iPhone fans about replacing iPhones.
From iPhone 11 to iPhone 14, Apple can still make a lot of money in China without the old version, but many users have to switch to new products.
According to the data, about 20% of loyal iPhone customers have not upgraded for more than 4 years.
In the end, China's domestic mobile phones rose strongly, but in the end they were still pressed by Apple, and Huawei and Xiaomi were almost thrown out"King fried"to beat the iPhone 15 to the ground.
A Huawei Mate60, a Xiaomi 14. Huawei"The King Returns", which has set off a dizzying wave of high-tech among users in China, and even Apple's sales have been hit.
Huawei sold 11.46 million units in China, up 79 percent from the same period last year3%；Although Apple's sales are still lower than Apple's due to production and other reasons, this is a red flag for the last pillar of sales in China.