In recent years, domestic car brands have been performing better and better in the Thai market. According to the statistics of the Automobile Association of Thailand, the market share of Chinese brands in Thailand's pure electric vehicle market in 2023 is as high as 70% to 80%, and Thai consumers generally like the shape, high-tech sense and high cost performance of Chinese brand electric vehicles.
There are many Chinese car brands that have performed well in the Thai market, and here are some of the most popular Chinese car brands in the Thai market:
BYD: In 2023, BYD will become the best-selling electric vehicle brand in Thailand, with sales exceeding 30,000 units.
Nezha Automobile: Ranked in the top five of Thailand's most popular electric vehicle brands and models in 2023, with sales of 12,777 units.
SAIC MG: Ranked in the top five of Thailand's most popular electric vehicle brands and models in 2023, with 12,764 units sold.
Ora: Ranked in the top 10 of Thailand's most popular electric vehicle brands and models in 2023, with 6,746 units sold.
The success of these brands in the Thai market is due to their excellent product quality, innovative technology and good brand image.
In addition to electric vehicles, Chinese car brands have some models that perform well in the Thai market:
MG ZS EV: This model was very popular at the 2023 New Energy Electric Vehicle Exhibition in Bangkok, Thailand, and there was a steady stream of exhibitors who came to test ride during the exhibition.
BYD Dolphin: This model ranks fourth among the 10 most popular electric vehicles in Thailand in 2023, with 9,410 units sold.
MG MG 4: This model ranks fifth among the 10 most popular electric vehicles in Thailand in 2023, with 4,833 units sold.
MG EP: This model ranks sixth among the 10 most popular electric vehicles in Thailand in 2023, with 4,475 units sold.
The above models have performed well in the Thai market and have been recognized and loved by consumers. The reason for this is that domestic car brands have multiple advantages in the Thai market. They offer cost-effective products at a low price** and attract many Thai consumers. In addition, a variety of models have been launched to meet the needs of different consumers. With the continuous investment in the fields of electrification and intelligence, the technical strength of domestic automobile brands has been improved and their competitiveness has been enhanced.