Xinhua All Media 丨 The New Year s customs are booming, making the New Year s flavor stronger

Mondo Social Updated on 2024-02-15

Visit the intangible cultural heritage bazaar, watch the Spring Festival exhibition, and taste the ...... of "other places" New Year's customsDuring the Spring Festival of the Year of the Dragon, the land of China rises with a strong New Year's flavor, showing a new look for the New Year.

Eating reunion dinners, keeping the New Year, and greeting the New Year are indispensable traditional folk customs, and the "New Year's customs" activities that integrate new scenes and new ways of playing have quietly become the choice of more people. While continuing the connotation of traditional culture, these "New Year's customs" "add fire" to the New Year and better add color to the lives of the masses.

There is something new in the museum.

Step into the museum and have a cultural year. Various museums have unveiled their dragon collections to add cultural flavor to the Year of the Dragon.

The National Museum of China's "Dragon Zhao Xinyuan - Jiachen New Year of the Dragon New Year Cultural Exhibition" was unveiled on the eve of the Spring Festival. The Neolithic Hongshan cultural jade dragon, which has the reputation of "China's first dragon", is exhibited in the "C position" in the exhibition. Many viewers came to see it.

The National Museum of Classic Books held the "Dragon Yin Scholarly Fragrance - Jiachen New Year Exhibition" to show the long history of dragon culture; The Sichuan Museum's "Dragon Travels to China - 2024 Spring Festival Special Exhibition" exhibits more than 60 sets of cultural relics related to dragon culture, interpreting the profound meaning ...... dragon in traditional Chinese cultureMany museums across the country have launched special Spring Festival exhibitions to provide a good place for the festival to the general public.

In the face of the audience's high enthusiasm for visiting, museums around the country used big data technology to optimize the visiting experience during the Spring Festival holiday, so that everyone could "have a good year" in the museum.

Sanxingdui Museum is open from the first day of the first month to the seventh day of the first month; The Palace Museum Depository opens 15 minutes earlier during ...... Chinese New YearThe museum continues to deliver high-quality public cultural services to create a lively and prosperous New Year atmosphere for the audience.

Keep the knowledge in mind, leave the cultural relics in the camera, and take your favorite collection home "in the palm of your hand" for the New Year, so as to drive relatives and friends to celebrate the cultural New Year together. Xianglong Nafu tea set gift box set, Longteng Bajingfu box ......Walking into the National Museum Cultural and Creative Zone, the Year of the Dragon souvenirs are "new", a joyful scene.

Intangible cultural heritage is rejuvenated in the New Year.

Enjoy lanterns, draw New Year's pictures, watch puppet shows, ......For thousands of years, the land of China has been carrying a variety of intangible cultural heritage customs for the New Year. During this Spring Festival holiday, intangible cultural heritage items will be rejuvenated in a modern way, and integrated into the Spring Festival activities with a more life-like and fireworks attitude.

Here we go, the lion throws the door! On the first day of the Lunar New Year, the five tiger sticks and lion dancers in the Beijing Municipal Intangible Cultural Heritage Protection Project "Flags and Drums Move Thirteen Gears" collectively appeared in the South Square of the Beijing Folk Museum.

One more! Wang Meng, a 4-year-old tourist from Sichuan, wore a tiger head hat and was so excited that she kept clapping and cheering. Wang Meng's father said that this family outing, not only to visit the scenic spots, but also to let the wonderful intangible cultural heritage performances let the children experience the lively scene of authentic Beijing New Year customs, which is very meaningful.

Many intangible cultural heritage skills have been expressed in a more fashionable way. In 2009, the flower was inscribed on UNESCO's Representative List of the Intangible Cultural Heritage of Humanity, and is now widely sung through live streaming on the Internet.

On the evening of the third day of the Lunar New Year, in Minxian County, Dingxi City, Gansu Province, the "hometown of Chinese flowers", Jiang Zhaowa, a 53-year-old inheritor, sat on the kang and opened the live broadcast room to sing: "You look at the sandy river beach grinding a plate, and I want to meet you ......."”

My good sister, we'll sing the flowers tonight. A singer from Linxia Hui Autonomous Prefecture joined in the duet. The flower singers sang a duet of "Lianmai", which attracted praise and comments from netizens: "We don't have to go to the northwest, we can feast our ears!" ”

With the all-round integration of intangible cultural heritage into life, various places have launched a variety of immersive interactive experiences during the Spring Festival holiday to deepen the public's understanding and love for intangible cultural heritage items.

Shanghai launched the "Dragon Hunt" activity, covering more than 100 spaces such as cultural venues and scenic spots, to carry out interactive experiences of intangible cultural heritage. In Xuhui District, the Chinese New Year paper-cut dragon pattern designed by Sun Jihai, the municipal intangible cultural heritage inheritor of "Shanghai Paper-cutting", is transformed into five sets of seal patterns, organically combining intangible cultural heritage display with city walk.

The introduction of intangible cultural heritage elements into the New Year's Festival activities can allow visitors to better experience the colorful folk culture and understand the wisdom and creativity of the people. Dai Heng, an expert in the protection of intangible cultural heritage in Jiangsu, said that the Spring Festival intangible cultural heritage display and experience activities have made more and more young people fall in love with intangible cultural heritage and inherit intangible cultural heritage.

Tourism is hot to welcome the New Year.

As Chinese celebrate the New Year in a variety of ways, more and more residents are celebrating the Lunar New Year through tourism.

On the first day of the Lunar New Year, Duoduo from Zhengzhou followed his parents and galloped on the slopes of Xinjiang Altay General Mountain International Ski Resort. "I can 'fly with the sword' down the Foguang Road, and I can ski the snow slopes in the snow resort. Duoduo, who is only 5 years old this year, said proudly.

Not only the snow resort, but also the major scenic spots in Xinjiang hold a variety of wonderful activities during the holiday to attract visitors from all over the world. According to reports, in the first three days of the holiday, the Tianchi Scenic Area in Xinjiang alone received 38,890 tourists, a year-on-year increase of 332% over 2019.

During the Spring Festival, a large number of tourists go to the north to enjoy the snow; At the same time, there are many tourists who choose to go south to enjoy the warmth. **On the tourism platform, the search volume of Sanya in Hainan and Guangzhou in Guangdong reached a new high, and the number of travel orders increased by nearly 50% year-on-year.

Uncle Xie from Tianjin has been retired for many years, and this time he chose to spend the New Year in Guangzhou with his "old friends". "We also saw that our sons and daughters-in-law didn't have to discuss 'whose house to go to for the New Year this year', and they also took their children out on a trip. Uncle Xie said that South China has a warm climate and pleasant scenery, and there are many folk activities that can be experienced.

In addition to enjoying the scenery and "shopping and eating", people also actively participate in the New Year's activities of cultural and tourism integration, and cultivate the feelings of family and country.

When night falls, the lights in the Ming Dynasty Liangguang Governor's Mansion in Wuzhou City, Guangxi Province are brightly lit, and the "2024 Liangguang Wuyun First Governor's Mansion Lantern Temple Fair Night Tour" integrates a large-scale lantern show and immersive theater experience to show Lingnan style.

In Lushan, Jiangxi, the "Lushan World, Dragon Yin Chinese Year" Spring Festival activity, which integrates traditional New Year customs and Hanfu parades, has attracted many citizens and tourists to participate. Gongs and drums, dragon dances, lanterns and other folk customs appear in turn; Throwing pots, playing drums and other ancient amusement projects attracted laughter.

Enjoy the beautiful rivers and mountains of the motherland, feel the local characteristic culture, and now the days are getting better and better! Ms. Zheng, a tourist from Fujian, said. (Reporter Yu Junjie, Yang Zhanfei, Chen Aiping, Lang Bingbing, Zhang Yu).

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