With the continuous improvement of people's pursuit of home life quality, the custom furniture market is gradually emerging. Many people consider joining a custom furniture brand, but don't know what forms of franchise are available. This article will introduce you to several common forms of custom furniture brand franchise to help you choose the right way to join.
1.Direct franchise.
Direct franchise is one of the most common forms of franchise. In the direct franchise, the franchisee signs a franchise contract with the brand and becomes the direct store of the brand. Franchisees need to operate and manage franchise stores in accordance with the brand's standards and requirements. Brands often provide a full range of training and guidance, as well as marketing, product support, and more. Direct franchise can use the brand's popularity and reputation to reduce business risks, but at the same time, it also needs to follow the brand's business model and norms.
2.Dealers joined.
Dealer franchise is another common form of franchise. In dealer joining, the franchisee becomes the distributor of the brand and is responsible for the sales and promotion of the brand's products. Franchisees can operate and sell brand products in the designated area, and enjoy the ** and sales policy preferences provided by the brand. Dealers can give full play to the franchisee's local sales channels and market resources, but need to bear certain sales responsibilities and sales targets.
3.**Business joining.
*Business franchise is a special form of franchise. In the first business joining, the franchisee becomes the first business of the brand, responsible for the sales and promotion of brand products. Franchisees can enjoy the best brand products in the designated area, and enjoy the first and sales policy discounts provided by the brand. Different from dealers joining, ** merchants usually need to take on more responsibilities for market expansion and brand promotion.
4.Processing plant joined.
Processing plant franchise is a special form of custom furniture brand franchise. In the processing plant franchise, the franchisee is the processing partner of the brand, responsible for the customized processing of furniture according to customer needs. Franchisees need to have certain furniture processing capacity and production equipment to meet the requirements of brands and customers. The processing plant can give full play to the franchisee's production capacity and technical advantages, but it needs to maintain a good cooperative relationship with the brand.
In general, the custom furniture brand franchise forms include direct franchise, dealer franchise, first-class merchant franchise and processing plant franchise. Franchisees can choose the appropriate way to join according to their own business capabilities, resources and needs. No matter which form of franchise is chosen, franchisees need to maintain a good cooperative relationship with the brand to develop and grow together.