On the occasion of the Chinese New Year, Hilton Group has combined intangible cultural heritage with the Chinese New Year to create a series of innovative New Year experiences full of "intangible cultural heritage". From "intangible cultural heritage" steamed buns, red envelope electronic key cards, to in-hotel intangible cultural heritage craft experiences, Hilton's hotels in more than 200 destinations across the country invite guests to experience the unique intangible cultural heritage flavors at Hilton from February 8 to February 24.
Live at Hilton and experience the Intangible Cultural Heritage Year.
New Year's flavor "red envelope" is blessed on the tip of the tongue
As one of the important customs of the Spring Festival, the red envelope carries New Year's expectations and blessings. In this event, the hotels of the Hilton Group (hereinafter referred to as "Hilton Hotels") launched edible flavor "red envelopes" according to the taste of intangible cultural heritage food in various places, showing the characteristic flavor of the New Year and conveying the festive mood. Intangible Cultural Heritage Flavor Red Packets will be available at participating hotels and Hilton Fliggy*** from 31 January to 24 February.
The rich and diverse intangible cultural heritage flavors of "red envelopes" imply the blessing of prosperity.
Nothing is better than duck, and the best is the best", guests can enjoy traditional delicacies at several Hilton hotels in Beijing, Tianjin, Shenyang and other placesPeking duck "red envelope"., the skin is crispy and the meat is tender, and the teeth and cheeks are fragrant. A number of its hotels in Shencheng have been launchedShanghai fried bunsThe skin is thin and the bottom is crispy, and the fresh filling is full of juice, leading guests to appreciate the flowers on the tip of the tongue in the New Year. Gourmets staying in hotels in Sichuan, Chongqing, Ganyu and other places can enjoy the "red envelope" of Mapo Tofu, a classic dish of Sichuan, whether it is at the elegant and luxurious Waldorf Astoria Chengdu or the vibrant and comfortable Canopy by Hilton Chengdu HotelSichuan mapo tofu bunsStart a prosperous New Year's journey. The Greater Bay Area is a great place to find a delicious taste of the Chinese New Year, and you can enjoy the delicious taste of the Spring Festival at hotels in Shenzhen, Guangzhou, Zhuhai and other places, while you can also taste the delicious "red envelopes" of Cantonese refreshmentsCantonese barbecued pork buns, soft and juicy, rich and sweet. Xiamen, Fuzhou and other coastal areas of Fujian Province are mostly greedy for a bite of freshness, whether it is the comfortable and beautiful Waldorf Astoria Xiamen, or the luxurious and fashionable Conrad Xiamen, etc., you can taste itFujian Buddha jumping over the wall bag, soft and soft, rich and fragrant, meaning "Fu Shou Quan" good mouth.
Liuzhou snail noodles, a Guangxi intangible cultural heritage delicacy, are loved for their unique fresh, sour, refreshing, hot and spicy taste. Now, guests can experience an upgraded version of Liuzhou snail noodlesLiuzhou snail flour packet。In addition to the DoubleTree by Hilton Nanning Wuxiang Hotel, travelers can also try this special steamed bun at hotels in Sanya, Haikou and Wenchang in Hainan. Kaili sour soup fish is one of the traditional dishes in Guizhou, famous for its unique sour and spicy taste and delicious taste. During the Chinese New Year, Hilton offers travelers a special treatKerry sour soup fish bunsWith a thin skin and rich soup, you can feel the sour and refreshing soup and tender fish filling when you bite into it, and this specialty is also served at Hilton hotels in Guiyang, Wuhan and Changsha. Shengzhou xiaolongbaoIt is a traditional snack in Shengzhou City, Zhejiang Province, China, with a small and delicate appearance, thin skin, delicious filling and delicate taste, and guests can try this delicious snack at Hilton hotels in Hangzhou, Ningbo, Wenzhou and other places.
Jiaodong Flower Bun is a traditional pastry originating from the Jiaodong Peninsula in China, which has become an indispensable part of local festivals and festive occasions with its exquisite craftsmanship and rich cultural connotation. Hilton's hotels in Jinan, Qingdao, Dalian, Xi'an, Shijiazhuang and other places are combined with the traditional cuisine of the Jiaodong PeninsulaJiaodong flower bunIt adds a traditional color and delicacy to the guests, which is not only sweet and delicious, but also nutritious. Gaoyou salted duck eggs are a special delicacy in Jiangsu, and Hilton has launched them in its hotels in Nanjing, Suzhou, Wuxi, Yancheng and AnhuiGaoyou salted duck egg bun,Guests can visit the newly opened Hilton Nanjing Niushoushan Hotel, where they can "live in the scenery" and taste the special food in the free shipping area. At hotels in Kunming, Dali and Nyingchi, guests will have the opportunity to taste the flavors of authentic Yunnan cuisineXuanwei ham broken puff pastryThe meat is fragrant, salty and sweet, and it is unforgettable.
Hilton willow green wood-block New Year painting red envelope auspicious dragon congratulations.
Inheritors build, customized intangible cultural heritage New Year's bag
Together with the inheritors of intangible cultural heritage, Hilton Group has designed special red envelopes for the New Year with intangible cultural heritage craftsmanship - "Red Envelopes for New Year Paintings on Willow and Green Wooden Boards" and "Paper Flower Dragon". Seiko meticulously made, the willow green wood board New Year painting began in the Wanli period of the Ming Dynasty, and was listed as one of the national intangible cultural heritage in 2006, and was invited by HiltonMr. Zhang Hong, Yangliu Youth Painting "Yucheng Painting Workshop".Seventh-generation inheritor,Build"Red Envelope of New Year's Painting on Willow and Green Wood Board".。Guests can experience rubbing and depiction at the hotel, carving dragons and phoenixes and painting spring breezes, and experience making a small New Year painting by hand, and the finished work will be given to the family with a red envelope blessed by Hilton Group's intangible cultural heritage.
Founded in the Kangxi period of the Qing Dynasty, Guo's 72 paper flip flowers, made and displayed by the intangible cultural heritage paper flip flowers in Fuzhou City, Fujian ProvinceInheritor Guo YuanfengPresented, Hilton co-created with it, take a stack of colored paper, spin"Paper Flower Dragon".When the red envelopes are stacked, they look flat, and when they are opened, they bloom with all kinds of novelties, implying that Vientiane is "turning" new, like "flowers". Due to the intricacy of the process, guests will not be able to learn how to make this red packet, but they can still make an iconic one at the Hilton Hotel"Paper Flower Dragon".to experience the exquisite craftsmanship of intangible cultural heritage skills.
A flower-like paper flip dragon.
Jie Huang, Senior Vice President, Business Development, Greater China & Mongolia, HiltonHe said: "The launch of this project is also another new exploration of the 'Hilton Meets Intangible Cultural Heritage' hotel + cultural experience project since its successful launch last year. Up to now, Hilton Group has carried out nearly 50 intangible cultural heritage experience activities. At the end of the year and the beginning of the year, Hilton Group continued the industry development trend of cultural and plastic tourism and tourism to promote culture, and held an offline activity of "Meet Intangible Cultural Heritage, Year-end Elegant Collection" in Guangfuguan, a cultural relics protection unit in Beijing, and kicked off the new spring of intangible cultural heritage projects. ”
About Hilton:
Hilton Corporation (NYSE: HLT) is a leading international hotel management company with 22 leading hotel brands and nearly 7,400 hotels and more than 1.1 million rooms in 124 countries and territories. Hilton's founding vision of "filling the world with sunshine and warmth and making guests feel 'hospitality' has served more than 3 billion guests over its 100-year history." Hilton Inc. was named to the top 100 Best Workplaces in the World by Fortune magazine and Great Place to Work; Ranked as a global industry leader in the Dow Jones Sustainability Indices for six consecutive years. Hilton continues to enhance the guest experience with a number of advanced services, including Digital Key Share, automatic room upgrades for Gold and Diamond members, and Direct Connecting Rooms. Through the award-winning customer loyalty program "Hilton Honors", more than 17.3 billion members enjoy great value for their points-redeeming stays. With the free Hilton Honors app, guests can conveniently book their stay.