Hello everyone, I'm Qin Chuan.
Every Sunday, there is a review of the updates of the Xiaohongshu account, and this week is the third weekly review.
Note data
Up to now, the number of published notes is 23, the number of fans is 147, the number of likes is 372, and the number of favorites is 271.
The data for the third week is on a straight upward trend compared to the second week.
It seems that sticking to the daily update notes is really useful and effective.
As long as you keep updating it daily, the data of the notes will slowly grow.
In the third week of the daily note, my mentality is more stable, and I basically output my thoughts and thoughts every day.
Progressive aspects
01.Basic grasp of the characteristics of the platform
This week, I still insisted on scrolling through Xiaohongshu for half an hour every day, sometimes even more than half an hour before I knew it.
Continue to watch the content of the platform, I am not looking for popular titles, I am now completely attracted by the content of the platform.
Most of the time, I watch **, watch other people's daily life, food sharing.
I wonder why the Xiaohongshu platform can stand out in such fierce platform competition for a reason.
Its content is still very attractive to users, and the content presentation form is relatively unique, and the differences are obvious compared with other platforms.
Now many people say that after the rise of short **, the influence and power of words have declined.
Such an idea is not surprising, the form of short ** presentation is more intuitive, efficient, and more acceptable to people.
But it is not enough to say that words have completely replaced it.
The existence of words has its rationality, and if all of them become short ** cultural transmission, human cognition should become more and more limited.
02.Output notes anytime, anywhere
In the past, you had to think left and right, think carefully, and a note would take a long time to write.
In many cases, it is because of the fear that the data is not good, or the platform will not push streams.
On the basis of clarifying my account positioning, I can basically output notes anytime and anywhere.
I have a further understanding and grasp of the title routine of the note and whether the content of the note is in mind.
When I write notes, I can know what kind of content will be liked by the platform users, and what kind of titles will arouse the interest of the platform users.
This week is also a little bit of progress every day, and it is getting more and more stable.
03.Output distracting notes
I have 3 *** and 1 Xiaohongshu number in my spare time, and I have made these accounts, and my understanding of these two platforms has been further deepened.
**Users prefer to read text content, and the articles they read are relatively long.
Xiaohongshu users prefer to look at beautiful pictures and beautiful scenery, and the content of the text is better to be shorter.
The text can be short, but the content must be attentive, if not, the user is likely not interested.
At present, the content of my notes is my own unique ideas, and I usually describe them in combination with my actual situation.
In addition to narrating their own thoughts, they usually share them with positive energy perceptions, and I find that this way is easy to gain followers.
When others pay attention to you, they may want to get some positive encouragement and influence from you.
Try to be a positive person, not a person full of negative energy.
Areas that need to be strengthened
01.Too little shooting
Xiaohongshu is a platform that pays a lot of attention to content.
I only found out this week that the notes on the page I follow are only displayed**, and if you want to see the text, you must click on the notes page to display it.
It's not friendly for a blogger like me.
It seems that you still have to learn more about taking pictures, develop the habit of taking pictures casually, and continue to accumulate notes and materials.
02.The notes are lacking in pyrotechnics
I reflected on it, and the content that can be liked by the public must be down-to-earth content.
You are an ordinary person, and what you do is also very ordinary.
It's just that you can do a very ordinary thing well and do it interestingly in order to attract the attention and interest of others.
I took a look at the notes I posted, and a lot of the content may still lack pyrotechnics and is far away from daily life, so the audience is very limited.
Think carefully about how to make this account more down-to-earth and attract more people.
In fact, there are many examples of such literati throughout the ages, and it is easier for people who work with words to detach themselves from life itself and enter a world of art that they think is different.
I don't want to be such a literati, I want to be a layman.
Write at the end
The data in the third week has risen significantly, and it is likely that the platform has given traffic support to newcomers.
After this stage, it is likely that the data will be ugly again.
The most important thing is to keep a steady mindset, don't be led by the nose by the data, and you will win.
Next, insist on changing every day, insist on improving a little bit every day, and I believe you will do better and better.