Nandu News reporter Xie Yuye Young people don't want to fall in love and get married? If you come to this place in Yantian, you will find that it is different from the rumors, almost every weekend there are weddings held here, you need to make an appointment in advance, it is difficult to find a place, and special holidays even need to be booked half a year in advance! This "mysterious" place, called "Succulent Garden", is a unique one-stop wedding service base in Shenzhen, and in fact it is used in one of the former landmarks of Shenzhen, the OCT Tianlu Villa District.
Tianlu, a name with a sense of age, has become "popular" again today due to the "sweet economy" marriage and love industry, and has returned to the public eye: it once represented a private high-end villa area, and went to the public in the way of "outdoor weddings", and performed touching Shenzhen love events one by one.
Shenzhen's love story is really "knocking": crowdfunding wedding, relying on money to start a business and turn the tables
"Wedding Valley" has witnessed many Shenzhen love stories in the past few years, and there is too much drama in love marriage, but the label of "Shenzhen" has one thing in common: full of pragmatism, respect and upward fighting spirit.
Have you ever heard of crowdfunding for marriage? In September 2023, the couple will consult the wedding, and heard that the venue fee of 20,000-30,000 yuan is too expensive, and asked if there is a cheaper plan, so Zeng Lini told them that they can either choose to "stand by at any time" and hold it immediately if there is an empty venue, or choose a "temporary" wedding, which can be organized within a month, and can be discounted by 5%. As long as the succulent garden only takes 3 days, you can plan a "one-stop wedding".
The couple immediately agreed to choose a 50% off "advent wedding", which was held on the working day before the National Day. When it came time to choose the catering standard, Zeng Lini made another difficulty, "Most people want discounts, but this pair of newcomers put forward a meal standard of 200 yuan, and we must make a minimum of 300-400 yuan for the meal, otherwise the guests with red envelopes will be angry." Zeng Lini persuaded them bitterly at that time, the 200 yuan meal standard is actually just equivalent to the meal standard of the enterprise team building, but the couple is neither embarrassed nor annoyed, "They are very frank and straightforward, telling us that the two have supported each other for a long time, and they have been working together for 7 years but failed, and now they just want to have a wedding." ”
With the idea of getting married, two people think that it is better to simply hold a "crowdfunding wedding", and they may be able to turn the tables by relying on their money! They told Zeng Lini that their friends knew about their situation, and everyone wouldn't mind, but the two of them intimately persuaded Zeng Lini to "don't mind", and finally this special wedding, more than 100 relatives and friends were present, which was a lot of people in the outdoor wedding.
When the wedding is no longer about pomp or even wealth show-off, but close family and friends, gathered in the heaven, earth, mountains, forests and valleys, whether it is sunshine or rain, witnessing the promise of love and marriage, but also let us see the true core of the "wedding".
Tianlu villa area is popular", which meets the needs of personalized "marriage and love".
In the past, Shenzhen Tianlu villa area is more like a legend, surrounded by mountains and seas, but not known to outsiders, in the wave of urban renewal, Tianlu has undergone several changes, and this once forgotten land has found new vitality. This is not only a bit of coincidence, but also the inevitability of the times, and has become a popular wedding base for young people in the Greater Bay Area, a complex that integrates nature, culture and modern life.
The needs of the times have given Tianlu new opportunities, and the needs of young people seeking individuality and unique marriage and love experiences have also made it a popular place for outdoor weddings, reflecting people's pursuit of quality of life and cultural experience. The changes in the Tianlu villa area may be a microcosm of urban development, representing the rise of a new era, ushering in prosperity and vitality.
The mountain and sea resources of Yantian are the best proof of the "Mountain Alliance and Sea Oath", and the castles, valleys, forests and flowing water in the foothill villa area are themselves fairy tales of love, so it is very reasonable for the butterfly to change. Not only that, "Marriage and Love Valley" is one of the links in Yantian District's planning of happiness industry and promoting the upgrading and transformation of core tourism resources, "Marriage and Love" may become a powerful starting point for the development of Yantian cultural tourism, small incisions to pry big industries, and a wedding series of jewelry, catering, hotels, low-altitude and other industrial developments, at that time, not only Tianlu Valley Succulent Garden, Big and Small Meisha, Oleo Town, Yunhai Park, Enshang Reservoir, Internet Celebrity Library, etc. will be combined together to become a system to promote the diversified development of cultural tourism. Show the infinite possibilities of Yantian.
At the two sessions in Shenzhen this year, Cai Fangfang, member of the Shenzhen Municipal Committee of the Chinese People's Political Consultative Conference (CPPCC), executive director and deputy general manager of Ping An Insurance (Group) Co., Ltd. of China, proposed to improve the marriage rate of young people in Shenzhen, Cai Fangfang suggested that on the one hand, it can promote the integrated development of Shenzhen's "marriage and blind date + cultural tourism" industry and shape the city's new IP; Taking advantage of Shenzhen's natural geographical advantages of mountains and seas and pleasant four seasons, we will vigorously promote the integrated development of the "marriage and blind date + cultural tourism" industry. On the other hand, it actively holds large-scale cultural and entertainment activities with the theme of marriage and blind date and romantic atmosphere, creating a characteristic event brand in Shenzhen and shaping the city's romantic IP.
Small incision pry".Happiness industry".
The first time I came to the Yantian Succulent Garden Wedding Base, I was amazed that Shenzhen actually "hidden" such a secret peach blossom source. In the past, Tianlu as a villa area, was not known to outsiders, but now it is different from the past, a number of villas standing near the lake and mountains have become wedding venues with different themes, including "blue castle", "white palace", "beautiful scenery near the lake", etc., whether it is a clear sky or a rainy day, the reflection of the sparkling lake surface, the lush green mountains and forests, and the buildings full of classical style have a thousand postures, creating a unique outdoor exquisite wedding.
The host Zeng Lini is a natural, passionate wedding person, she and the team with a large number of natural plants, including all kinds of succulents, rare cacti, endless summer hydrangeas, etc., will decorate these areas more fresh and dreamy, compared to the traditional pomp and circumstance of weddings, young people are naturally more receptive, what is more romantic than saying a lifelong vow between heaven and earth?
Traditional cultural weddings are also favored by young people in Shenzhen, and there are a series of antique scenes in the Chaxi Valley area, which will also become a unique landscape of traditional Chinese weddings in the future.
Referring to Yantian, Zeng Lini said that Succulent Garden, as the earliest one-stop outdoor wedding enterprise in the district, with the attention, encouragement and support of the first, "we will invest more passion to introduce relevant businesses to Yantian, hoping to work together, encourage each other, enhance exchanges and make progress together, and work together to build Yantian wedding culture industry into a mountain and sea wedding that is influential in the country and even the world, and occupies a place in many wedding industry destinations." She generously said that she looked forward to using the best support and help to improve the quality of weddings and give a better business environment to the happy wedding industry.
In recent years, Yantian District has made remarkable efforts to make Yantian's cultural tourism look different. This year, the Implementation Plan for Building Yantian District into a World-class Coastal Tourism Destination (2023-2025) was officially issued. Through five major initiatives, including building a world-class mountain and sea resort, a world-renowned cluster of world-renowned top hotels, and a world-class Shenzhen-Hong Kong integrated shopping district of "buying and selling globally", YANTIAN has outlined a detailed roadmap for building a world-class coastal tourism destination in the next three years. Strive to reach 20 million tourists per year, 4 million overseas tourists, and exceed 12 billion yuan in total tourism revenue in 2023; In 2024, the total tourism revenue will exceed 20 billion yuan; In 2025, the total tourism revenue will exceed 30 billion yuan, and the city will become a world-class coastal tourism destination with global attraction and international competitiveness.
Maldives, Hawaii, Bali, ......These world-famous coastal resorts are not only a "holiday paradise" that countless people yearn for, but also the targets that Yantian is looking forward to. On this road, the exquisite outdoor wedding is a good "grasp", its entry point is not grand, but it is the "just need" of the majority of young people, feel love, say love, witness love, small and beautiful exquisite outdoor wedding is bound to make more people's eyes focus on Yantian cultural tourism, focusing on this land of Yantian that allows people to experience love and beauty.