"My annual plan is based on my own cognition, but after communicating with the two teachers, I found that as soon as my mind was opened, the world was completely different. ”
Li Zongna, the founder of Zhixing Space Decoration Design Project, said from the bottom of her heart.
On January 27, the annual planning meeting of Li Zongna, a member of the Navigator, was held at the Kojima College of Science and Entrepreneurship.
This is a very important benefit of Navigator members, that is, two hours of in-depth consultation on business development planning.
Li Zongna was the second member of the Navigator to conduct an in-depth consultation, and it was a Saturday morning, and she did not stop moving forward, and the dust servants rushed to the construction site.
Li Zongna started her own entrepreneurial project in 2023, before that, she worked as a senior executive in some leading companies in the fields of space decoration design, construction, soft decoration, etc., and accumulated rich and valuable industry experience for 18 years.
Sona's clients, including Kojima, and all those who have experienced her products and services will be impressed by Sona's professionalism and sense of responsibility. At the same time, Zongna also has a construction team with 20 years of professional experience in her family.
From the bottom of my heart, the market needs such entrepreneurs too much.
In addition to the results of the annual planning, there are three important business ideas worth paying attention to in this in-depth consultation:
AttentionThe power of the company
The strength of Zongna's personal ability is the cornerstone of survival. Her industry experience, ability to integrate resources, manage and coordinate resources, and strong sense of responsibility have enabled her to survive in the cracks of the market in the early stage of entrepreneurship and gain a very good reputation.
But if you want to go long and serve more customers, you need to operate according to the company's model to provide customers with a sense of security and brand value. In the economic downturn, it is necessary to pay attention to the strength of the company as an organization and improve the relevant organizational capabilities. Mr. Wang Xianteng analyzed the development history of the company, such as Jinshang, from the individual to provide protection for customers, to the ticket number to pass the world, to the partnership company, and finally to the joint-stock company, every step forward, the customer's sense of security will be stronger. Value for money is not an advantageStart-ups need to explore and extract their own advantages, but focusing on cost performance is not an advantage, cost performance is a relative concept. For example, if you install a product of 500,000 yuan, but the customer's feeling is 700,000, then the customer's perception is that it is cost-effective. It is unscientific to pin the advantage on the very subjective perception of the customer. It's all marketingSome of the entrepreneurs are people with strong professional ability, and objectively speaking, they are indeed not particularly good at marketing. But marketing isn't just about advertising, it's not just about selling, it's about all the touchpoints that customers touch, and your strengths can reach. If you are not good at marketing, you will bypass marketing, which is not the paradigm of scientific entrepreneurship. Mindfulness and science are that if you are not good at marketing, you must learn marketing. This is a compulsory course for entrepreneurs.
From the office, to the construction site, to the circle of friends, to self-promotion, to public relations activities, you need to constantly show your advantages and the reasons why customers choose you.