1. Background and significance.
With the continuous advancement of agricultural modernization, the contradiction between supply and demand of agricultural materials has become increasingly prominent, and the traditional agricultural material sales model has been unable to meet the needs of modern agricultural development. Therefore, building an agricultural materials docking platform to promote the effective docking of agricultural materials supply and demand has become a key link to promote agricultural development. By building an agricultural material docking platform, we can optimize resource allocation, reduce agricultural production costs, improve agricultural production efficiency, and help high-quality agricultural development.
2. Review of relevant literature and current situation.
In recent years, scholars at home and abroad have conducted a lot of research on the construction of agricultural materials docking platform. Smith et al. believe that the agricultural materials docking platform should serve agriculture as the core, with information technology as the support, to achieve the accurate docking of agricultural materials supply and demand. Zhang Hua and others started from the operation mechanism of the platform and proposed that the platform should have functions such as information release, first-class trading, logistics and distribution. In China, with the development of Internet technology, a number of agricultural e-commerce platforms have emerged, such as xx**, xx agriculture, etc., but these platforms mainly focus on agricultural sales, and fail to give full play to the role of agricultural material docking.
3. Research content.
The purpose of this study is to build an agricultural material docking platform integrating information release, first-class trading, and logistics distribution. First of all, conduct a demand analysis of the platform to understand the needs and behavioral habits of both supply and demand. Then, the architecture and functional modules of the platform are designed. The platform mainly includes the following modules:
1.Information release module: provide supply and demand information of agricultural products, which is convenient for users to query and release information.
2.* Transaction module: to achieve the best transaction of agricultural products, support a variety of payment methods, to ensure the security of transactions.
3.Logistics distribution module: provide logistics and distribution services to realize the rapid distribution of agricultural products and reduce logistics costs.
4.Data analysis module: Mining and analyzing platform data to provide decision-making support for both supply and demand.
5.User management module: manage user information and provide personalized services.
4. Methods and experimental design.
Questionnaires and interviews were used to conduct needs analysis. Through questionnaire surveys, we understand the needs and expectations of users for the agricultural material docking platform; Through interviews, we can gain an in-depth understanding of users' actual needs and behavioral habits. According to the results of the demand analysis, the architecture and functional modules of the platform are designed. Then, the platform is developed and tested. Testing mainly includes functional testing, performance testing, and security testing. After the test is completed, invite some users to try it out, collect user feedback, and optimize it.
V. Results and Discussion.
After a period of testing and optimization, the agricultural material docking platform has basically achieved the expected results. The information release module of the platform can update the supply and demand information in a timely manner, the transaction module supports a variety of payment methods and the transaction is safe and reliable, and the logistics distribution module can quickly deliver agricultural products to users. At the same time, the data analysis module provides decision support for both supply and demand, and the user management module realizes personalized services.
Compared with the existing agricultural materials e-commerce platform, the agricultural materials docking platform in this study pays more attention to the accurate docking and personalized service of both supply and demand. However, there are still some shortcomings in this study. In the future research, the functions of the platform will be further improved to improve the user experience and stability of the platform.
6. Summary and outlook.
This study successfully built an agricultural material docking platform integrating information release, first-class trading, and logistics distribution. The platform can meet the needs of both supply and demand of agricultural materials, optimize resource allocation, and reduce agricultural production costs. In the future, we will continue to improve the functions of the platform, improve the stability and user experience of the platform, and provide better services for agricultural development.
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