In a recent interview, Zhu Huarong, chairman and party secretary of Changan Automobile Group, revealed a major move: the company plans to invest in a new plant in Thailand, with a total investment expected to reach 2 billion. This move aims to strengthen Changan Automobile's position in the Southeast Asian market and add new impetus to the company's development.
In 2024, Changan Automobile will enter the two key regional markets of ASEAN and Europe, lay out the "right-hand drive production base" in Thailand, and cover the global right-hand drive product markets such as Australia, New Zealand, the United Kingdom, and South Africa.
Changan Yida overseas version
AVATR 12 on the streets of Milan
Groundbreaking ceremony for Changan Automobile's plant in Thailand
Zhu Huarong also revealed that this is not the only investment plan of Changan Automobile Group in the world. The company will invest more than 10 billion yuan in the next ten years and plans to hire more employees in overseas markets. In addition, it is expected that about 1.2 million vehicles will be sold to overseas markets every year, making it one of the representatives of the world's leading automobile brands. Through these strategic initiatives, Changan Automobile Group will continue to move forward steadily and achieve a higher level of global development.