In recent years, China has been committed to the rural revitalization strategy, through a series of policies and measures, not only to strengthen the construction of rural infrastructure, but also to promote the development of rural economy. However, rural revitalization is not only about material prosperity, but also about stimulating the endogenous power of rural areas and cultivating new business entities to promote the sustainable development of rural economy.
Rural endogenous power is the cornerstone of rural revitalization, and its core lies in exploring and stimulating the potential power of the countryside itself, so that it can become a source of economic and social development. In order to understand the importance of endogenous power in rural areas, we should first pay attention to the comprehensive understanding of rural resources. In terms of natural resources, land, water resources, climatic conditions, etc. are the precious assets of the countryside. Through scientific and technological means, accurate land management and intelligent utilization of water resources can be carried out to maximize the efficiency of agricultural production. At the same time, it is necessary to protect the ecological environment and advocate the concept of sustainable development, so as to make it possible for the coordinated development of rural economy and natural resources.
In addition, the countryside also contains rich human resources. The thousand-year-old local culture and rich folk customs are not only part of the endogenous power of the countryside, but also the unique charm that attracts attention and investment from the outside world. By excavating the local culture, we can shape the rural brand and provide cultural heritage and spiritual support for the development of characteristic industries.
2.1. Scientific and technological innovation leads agricultural development
In terms of scientific and technological innovation, attention should be paid to integrating advanced technology with agricultural production. Through the introduction of big data analysis, agricultural Internet of Things, and artificial intelligence technology, the digital management of the entire agricultural industry chain can be realized. Such scientific and technological innovation not only improves the intelligent level of agricultural production, but also provides farmers with more decision-making support and market information, and enhances their economic vitality. At the same time, the construction of rural enterprises and agricultural science and technology parks should be encouraged to provide more platforms and resources for scientific and technological innovation. **Relevant policies can be introduced to support the cooperation between science and technology enterprises and agriculture, and promote the implementation of scientific and technological innovation achievements in rural areas.
2.2. Develop industries with rural characteristics
The development of rural characteristic industries is an important way to stimulate endogenous power. In terms of industrial development, regional planning can be used to clarify the positioning of rural industries and develop characteristic industries that are in line with local resource endowments and cultural traditions. For example, with a certain agricultural product as a representative, build a local brand and increase the added value of the product. While developing rural characteristic industries, we should also pay attention to the development of cultural and creative industries. Excavate the history, legends, folk customs and other elements of the countryside, and integrate them into product design and promotion, so that the products not only have economic value, but also have cultural connotations and attract more consumers.
2.3. Cultivate entrepreneurial and innovative talents
In order to cultivate more entrepreneurial and innovative talents, it is necessary to start with education. ** We can increase investment in rural education and improve the quality of education in rural schools. In addition, rural youth can also be guided to participate in technical training and entrepreneurship training to enhance their innovation ability and market competitiveness. In order to better attract talents who are willing to start a business to return to their hometowns, they can establish business incubation centers and business bases to provide preferential policies and convenient conditions. At the same time, through cooperation with enterprises and universities, we have built a more complete entrepreneurial ecosystem to provide all-round support for rural entrepreneurs.
3.1. Construction and development of farmer cooperatives
Farmers' cooperatives are one of the effective ways to cultivate new business entities. Through cooperatives, farmers can share resources and complement each other's advantages, and improve overall economic benefits. ** Farmers can be encouraged and supported to form cooperatives spontaneously, provide legal, financial and other support, and create a good atmosphere for cooperation. In the building of cooperatives, it is necessary to pay attention to giving play to the role of peasants as the main body and safeguarding their legitimate rights and interests. In addition, the operational risk of cooperatives can be reduced by setting up special cooperative funds to provide them with start-up capital and loan support.
3.2. Introduce external investment to attract leading enterprises
In the process of introducing foreign investment and leading enterprises, it is necessary to establish a sound cooperation mechanism. **A special investment agency can be set up to connect investors and rural projects, provide information consultation, legal support and other services to ensure the smooth progress of cooperation. At the same time, the rights and responsibilities of both parties should be clarified to prevent potential cooperation risks.
3.3. Support the development of farmers' individual economy
In supporting the development of peasants' individual economies, it is necessary to establish a sound support system. Agricultural development can be set up to provide low-interest loans and training support to individual farmers. At the same time, farmers are encouraged to jointly manage and manage farmland through cooperatives and other forms to improve the efficiency of resource utilization.
In the process of promoting the cultivation of endogenous power and new business entities in rural areas, it is necessary to establish a sound policy system and flexible and efficient institutional mechanisms. **At the policy level, it is necessary to provide support for new business entities, and at the same time promote the coordination and cooperation of relevant departments to form a strong guarantee for the implementation of policies. In this process, it is necessary to focus on exploring the path and mode of rural revitalization, fully respecting the natural environment and cultural traditions of the countryside, so that it can maintain its unique charm while economic development.
By stimulating the endogenous power of rural areas and cultivating new business entities, we can achieve the sustainable development of rural revitalization, let the majority of farmers share the fruits of the modernization process, and contribute to the construction of beautiful villages and the comprehensive construction of a modern socialist country.