Recently, the "2023 China Smart Enterprise Directorywas officially released, and Xu Ji Group was selected into the list and won the "".Enterprises with excellent results in digital transformation"Title! 
China Industry News was founded in 1980 and isA national institution organized by the State-owned Assets Supervision and Administration CommissionIt is also the authoritative China Smart Enterprise in the field of industry and information technology in China, which is independently declared by the enterprise, released to the society after being reviewed by the experts of the China Industry News Center of China Industry News, and has become the main component of the "China Intelligent Manufacturing Cornerstone Network" project of China Industry News. One batch of projects is selected each yearA leader in digital transformationwithTypical cases that can be replicated and promoted, join hands with well-known enterprises at home and abroad to create a new situation of China's intelligent innovation and development.
Xu Ji Group regards digital transformation as the key to achieving its own high-quality development. Continuously improve top-level planning, coordinate digital transformation, and successively build PLM, ERP, CRM and other systemsGive full play to the role of the digital economy in driving leadership and value creation, to inject new impetus into the production and operation of enterprises and innovative development. The reason for Xu Ji Group's selection is written. 
In the critical sprint period of the "14th Five-Year Plan Strategic Plan", in order to consolidate and improve the existing market share and rapidly develop the market, Xu Ji Group decided to cooperate with Fanxiang SalesXuji Group's digital and intelligent platform for marketing servicesIn order to accelerate the upgrading of the marketing system and support the realization of the goal of "100 billion Xu Ji".
The review team of China Industry News believes that Xu Ji Group, as an excellent representative of energy and power enterprises and state-owned enterprises, has a valuable reference for its experience in the digital transformation of marketing services.
The CRM project has successfully integrated core systems such as ERP, smart IoT, shipping system, and order transparency, and built a marketing service data interaction platform and customer interaction platform, realizing the unified management of the whole process from clues, opportunities to contract payment to customer service, and bringing five levels of capability improvement: First, improve the ability to win at the front line; the second is to enhance the collaborative ability of production, marketing and research; the third is to improve customer risk prevention and control capabilities; Fourth, improve the whole process management and control ability of key customers; Fifth, improve the ability of service leadership.
After more than a year of planning and implementation, the first phase of the CRM system was successfully launched and operated stably. At present, the system has been built to cover various businesses in the pre-sale and in-salefunctional modules to serve the company's marketing business related to the nearusers, which has improved the company's business efficiency and risk management and control levelIt has accelerated the pace of digital transformation of our company's marketing and has been well received by users of the system。We look forward to deeper and more fruitful cooperation in the future. Xu Ji Group's informatization leader praised so.
Behind the acceleration of Made in China towards China's intelligent manufacturing is China's smart enterprises and industry benchmarks such as Xu Ji Group, which provide a reference and replicable path case for the digital transformation of enterprises, and become the "cornerstone" and mainstay of China's intelligent manufacturingLead the digital transformation of the industry to go deeper and farther, improve quality and efficiency
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