**10,000 Fans Incentive Plan
Text: Ma Zikai.
Original works, infringement must be investigated.
Coordinates Guangdong. In other words, the monthly salary offered by Company S to the sales staff is only 2,600 yuan, so is this job worth doing?
In the company, salespeople are also called sales managers. The sales manager's immediate supervisor is the marketing director. So a sales manager is actually an ordinary salesperson.
Before we start this job is worth doing, let's talk about the general situation in the industry.
In Guangdong, whether it is Foshan, Zhongshan or Dongguan, the basic salary of ordinary sales staff is generally 4,000-8,000 yuan. It seems that the span of the basic salary is still quite large, and the reason for this lies in:
First, for ordinary salespeople, the treatment given by small companies is 4000-5000 basic salary; Plus commissions.
As for how much commission can be obtained, it generally depends on how much performance the salesperson can achieve.
In terms of commissions, it's still a bit complicated to say. If it is a newly developed business, for example, a small company has just developed the market, then it is slightly more difficult to get a commission; And if the business of the small company has already improved somewhat, then the probability of getting the commission will be slightly higher.
From what I know, in most small companies, the monthly commission that sales staff can get is between 1,000 and 3,000 yuan, and there are not many more than 3,000 yuan. In this way, the actual salary income of sales staff is about 5000-8000 yuan; If you deduct taxes and meals (in the case of dining in the company), then the actual income in hand is 4,000-7,000 yuan. Those with strong ability and good luck can get an income of 7,000 yuan, and those with poor ability or not so good luck can get an income of 4,000 yuan.
Second, for companies with a certain size, the basic salary will be divided into levels. For example, sales staff will be divided into regional managers, regional managers, and so on; Or the regional manager himself, which will also be divided into A, B, and C levels. Salaries are naturally different at different levels.
The salary of a regional manager is generally 6,000-8,000 yuan per month. The salary level of a regional manager is similar to that of the small companies mentioned above.
The regional manager takes more because he is capable, responsible for many areas, and has a large responsibility, and is responsible for greater sales tasks and customers. Of course, the reason why ordinary regional managers get less is often because of their average ability, less area of responsibility, and fewer high-quality customers.
But in any case, the basic salary of 4,000-8,000 yuan is obviously much better than the basic salary of 2,600 yuan.
Does this mean that 2,600 yuan is very little?
The key to this is to see whether the commission can be obtained and how much it can get.
When I was a marketing director in a company, the salary of the company's regional manager was only 1,800 yuan. You must think, only 1800 yuan? How do you spend this day! But don't worry, listen to me slowly.
Although the basic salary of the company's sales staff is only 1,800 yuan, the sales staff generally get more than 7,000 yuan per month. Those with high incomes can get tens of thousands of yuan, or even more than 15,000 yuan.
This is because although the company's basic salary is not high, the commission is still relatively stable.
The commission of the sales staff is divided into two parts, one part is the commission of the old customer, according to the 2% commission of the sales; There is also a part of the commission for new customers, which is based on 3% of sales. If the salesperson completes the sales of 1 million yuan per month, he can get a commission of 20,000 yuan. Of course, in fact, the actual sales of the customers responsible for each salesperson are generally around 500,000 yuan. Some are a little lower, some are a little higher.
Therefore, although the basic salary of the company's sales staff is low, because the commission can be obtained, the final income is not low.
Here, whether the commission can be obtained is very important to the salesperson. If the difficulty of business development is particularly high, the company's product series is too small, or the product is out of touch with market demand, or the company's market strategy is not very good, resulting in the market can not be developed, and the sales staff cannot get a commission at all, then the basic salary of 1800 yuan or 2600 yuan is low.
Let's go back to Company S. The company is an export-oriented enterprise, and more than 90% of its products are exported. The domestic market has not been opened, and the domestic market is a company that has started from scratch. For a company like this, of course, it is not easy to get a commission. No matter how hard the sales staff work, because of the company's product system problems, because of product problems, because of product style problems, resulting in too few customer transactions, even if customers occasionally make transactions, the turnover is very low. As a result, the monthly commission that the salesperson can get is only 500-2000 yuan. Suppose the sales staff gets a commission of 1,500 yuan, plus a basic salary of 2,600 yuan, minus the meal fee, it is only more than 3,000 yuan. If a salesperson spends another 50 yuan a day to drive a private car round trip, then at the end of the month, there will only be 1,500 yuan left. So is 1,500 yuan enough for daily consumption?
Based on the above, we can clearly see that evaluating whether the basic salary is high or not is not the key to whether a salesperson is worth doing in a company. The key depends on whether the commission can be obtained and how much it can get.
In the eyes of many bosses, salespeople mainly rely on performance to eat. If the performance is high, the income will be higher; It's normal for performance to be low and low income.
However, the level of performance is not simply a matter of whether the salesperson is working hard or not. The efforts of sales staff are important, but the company's product quality, product quality, product style and selling point, product sales strategy and brand power are equally important. I just want to rely on the efforts of the sales staff to open the market, and in the current situation, it is a bit of a fool's dream.
Therefore, after a comprehensive evaluation, we know that in a situation like Company S, the salesperson is certainly not worth doing. Of course, if the salesperson just wants to find a place to do something and relax, not to make money, then it is still worth doing here.